Manager 2, Performance Marketing - Web Optimization

Welcome to Intuit! We are seeking a highly motivated and experienced Manager 2, Performance Marketing - Web Optimization to join our fast-paced and dynamic team. In this role, you will be responsible for driving the optimization of our web properties to increase traffic, engagement, and conversion rates. As a leader in our Performance Marketing team, you will collaborate with cross-functional partners and leverage data-driven insights to develop and execute strategies that deliver exceptional results. If you have a passion for driving growth and a strong background in web optimization, we want you to be a part of our team. Join us and make an impact on the millions of small businesses and self-employed individuals who rely on our products.

1. Develop and implement strategies to optimize Intuit's web properties to increase traffic, engagement, and conversion rates.
2. Collaborate with cross-functional teams to align on goals and objectives for web optimization.
3. Utilize data-driven insights to make informed decisions and drive results.
4. Lead a team of performance marketers to achieve goals and objectives.
5. Stay up-to-date on industry trends and best practices in web optimization to continuously improve and enhance web properties.
6. Monitor and analyze website performance metrics and develop action plans for improvement.
7. Work closely with product and engineering teams to implement website changes and improvements.
8. Conduct A/B testing and other experiments to continuously improve website performance.
9. Develop and manage budgets for website optimization initiatives.
10. Provide regular updates to senior management on website performance and progress towards goals.
11. Stay informed on the needs and behaviors of small businesses and self-employed individuals to tailor website optimization strategies accordingly.
12. Mentor and develop team members to foster a high-performing and motivated team.
13. Ensure compliance with company policies and procedures related to website optimization.
14. Represent Intuit at industry events and conferences to stay abreast of the latest trends and best practices in web optimization.
15. Drive a culture of continuous improvement and innovation within the Performance Marketing team.

According to JobzMall, the average salary range for a Manager 2, Performance Marketing - Web Optimization is $80,000 - $120,000 per year. The exact salary may vary depending on factors such as location, experience, and company size. Some organizations may also offer additional benefits such as bonuses or stock options.

Intuit Inc. is an American business and financial software company that develops and sells financial, accounting, and tax preparation software and related services for small businesses, accountants, and individuals. The company operates through the following segments: Small Business, Consumer Tax, and ProConnect. The Small Business segment targets small businesses and the accounting professionals. It offers QuickBooks financial and business management online services and desktop software; payroll solutions; and payment processing services. The Consumer Tax segment includes TurboTax income tax preparation products and services. The ProConnect segment provides professional tax offerings, which include Lacerte, ProSeries, ProFile, and ProConnect Tax Online among professional accountants in the U.S. and Canada.