Solution Marketing Manager, Healthcare

Act as a healthcare IT subject matter expert and define the market opportunity in collaboration with healthcare colleagues. Participate in go-to-market planning with key stakeholders from across the company to define, support and grow the portfolio of offerings by monitoring industry trends. Understand target buyer needs, define buyer personas and refine specific audiences through targeting and segmentation. Build positioning, messaging and content architecture for Healthcare offerings. Interface with all levels of organizations, including external customers, executive management, partners, media, and analysts and be able to speak at relevant conferences, analyst engagements and to media sources. Understand the competitive landscape within healthcare IT and/or niche solutions to identify opportunities for growth and impending risks in order to effectively position against like offerings from other organizations Identify and secure a range of key customer testimonials for external/internal use.

According to JobzMall, the average salary range for a Solution Marketing Manager, Healthcare is between $90,000 and $140,000 per year. This range may vary depending on the size of the company, the industry, the geographic location, and the level of experience the candidate brings to the position.

Hyland Software is the developer of the enterprise content management and process management software suite called OnBase. Applications of the suite are used in healthcare, financial institutions, insurance, government, higher education and manufacturing.