Hearst Corporation

SEO Director

Hearst Corporation

New York, NY, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Welcome to Hearst Corporation, a leading global media and information company. We are currently seeking a talented and experienced SEO Director to join our team and lead our search engine optimization efforts. As the SEO Director, you will play a pivotal role in driving organic traffic and online visibility for our digital properties. We are looking for a passionate and results-driven individual with a strong background in SEO strategy and execution. If you have a proven track record of success and are ready to take on a challenging and rewarding role, we would love to hear from you.

  1. Develop and implement comprehensive SEO strategies to increase organic traffic and online visibility for Hearst Corporation's digital properties.
  2. Conduct thorough keyword research and analysis to identify opportunities for optimization.
  3. Monitor and analyze website analytics and SEO performance metrics to make data-driven decisions and recommendations.
  4. Collaborate with cross-functional teams, including content, social media, and web development, to incorporate SEO best practices into all online initiatives.
  5. Stay up-to-date with the latest SEO trends, algorithm updates, and industry developments to continuously improve and evolve strategies.
  6. Monitor and report on competitor SEO activities and identify areas for improvement.
  7. Manage and oversee the work of SEO team members, providing guidance, training, and support as needed.
  8. Develop and maintain relationships with external partners and agencies to enhance SEO efforts.
  9. Conduct regular audits of Hearst Corporation's websites to ensure compliance with SEO best practices.
  10. Continuously track and report on SEO performance, providing insights and recommendations for improvement to stakeholders.
  11. Collaborate with the marketing team to develop and execute integrated marketing campaigns that incorporate SEO strategies.
  12. Participate in industry events and conferences to stay updated on the latest SEO trends and best practices.
  13. Act as a subject matter expert on SEO and provide guidance and training to other teams within the organization.
  14. Work closely with the content team to optimize existing content and develop new content that aligns with SEO strategies.
  15. Develop and maintain relationships with key stakeholders to ensure alignment and support for SEO initiatives.
Where is this job?
This job is located at New York, NY, USA
Job Qualifications
  • Extensive Experience In Seo Strategy Development: A Qualified Seo Director At Hearst Corporation Should Have A Proven Track Record Of Developing Successful Seo Strategies For Major Websites, With A Deep Understanding Of Seo Best Practices And Algorithm Updates.

  • Strong Analytical Skills: The Ideal Candidate Should Possess Excellent Analytical Skills And Be Able To Interpret Data From Various Seo Tools To Make Informed Decisions And Recommendations For Optimization Strategies.

  • Leadership And Team Management Skills: As A Director, This Role Will Require Managing A Team Of Seo Professionals. Therefore, Strong Leadership Skills And The Ability To Mentor And Guide Team Members Is A Must-Have Qualification.

  • Knowledge Of Content Management Systems (Cms): A Deep Understanding Of Various Cms Platforms And Their Impact On Seo Is Crucial For This Role. The Candidate Should Also Possess Knowledge Of Html, Css, And Javascript To Effectively Communicate With Web Developers.

  • Business Acumen And Communication Skills: A Successful Seo Director Should Have A Thorough Understanding Of The Business's Goals And Objectives, As Well As Excellent Communication Skills To Effectively Articulate Seo Strategies To Stakeholders And Influence Decision-Making Processes.

Required Skills
  • Keyword Research

  • Analytics Tracking

  • Content optimization

  • Conversion Rate Optimization

  • Link Building

  • Technical Seo

  • Social Media Optimization

  • Seo Strategy

  • On-Page Optimization

  • Mobile Optimization

  • Local Seo

Soft Skills
  • Communication

  • Customer Service

  • Leadership

  • Time management

  • Critical thinking

  • Attention to detail

  • Teamwork

  • Adaptability

  • Problem-Solving

  • Empathy

Compensation

According to JobzMall, the average salary range for a SEO Director in New York, NY, USA is between $100,000 and $175,000 per year. This range can vary depending on factors such as the size and industry of the company, the individual's level of experience and expertise, and the specific responsibilities and performance of the role. Additionally, bonuses and other benefits may also be included in the overall compensation package.

Additional Information
Hearst Corporation is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedJuly 26th, 2024
Apply BeforeApril 11th, 2026
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About Hearst Corporation

Hearst Communications, Inc., often referred to simply as Hearst, is an American multinational mass media and business information conglomerate based in Hearst Tower in Midtown Manhattan in New York City.

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