Director, Audience Strategy & Growth
Welcome to Hearst Corporation, a leading media and information company with a global presence. We are currently seeking a dynamic and forward-thinking Director of Audience Strategy & Growth to join our team and help drive our audience engagement and growth strategies. As the Director, you will have the opportunity to lead a talented team and collaborate with cross-functional departments to develop and implement innovative and data-driven initiatives. This role requires exceptional leadership skills, a deep understanding of digital media, and a passion for staying ahead of industry trends. If you're ready to make an impact in the ever-evolving media landscape, we want to hear from you.
- Develop and implement comprehensive audience engagement and growth strategies in alignment with company goals and objectives.
- Lead and manage a team of talented professionals to execute on audience growth initiatives.
- Collaborate with cross-functional teams, including marketing, editorial, and product, to identify opportunities for audience growth and engagement.
- Stay informed on industry trends and best practices in digital media and use this knowledge to inform audience growth strategies.
- Analyze data and metrics to track audience engagement and growth, and use insights to make data-driven decisions.
- Set and monitor key performance indicators (KPIs) to measure the success of audience growth initiatives.
- Develop and maintain relationships with external partners, vendors, and industry professionals to stay ahead of the curve in audience engagement and growth strategies.
- Create and manage budgets for audience growth initiatives, ensuring efficient use of resources.
- Communicate regularly with senior management to provide updates on audience growth initiatives and progress towards goals.
- Continuously assess and improve upon existing audience growth strategies to drive increased engagement and reach new audiences.
- Foster a culture of innovation, collaboration, and excellence within the audience strategy and growth team.
- Represent the company at industry events, conferences, and speaking engagements to enhance brand awareness and establish thought leadership in the audience growth space.
Extensive Experience In Audience Strategy And Growth: The Ideal Candidate Should Have A Proven Track Record Of Successfully Developing And Executing Audience Growth Strategies In The Media Industry, Preferably At A Senior Level. This Includes A Deep Understanding Of Audience Behavior, Market Trends, And Digital Media Platforms.
Strong Analytical Skills: The Director Of Audience Strategy & Growth Will Be Responsible For Analyzing Data And Making Data-Driven Decisions To Drive Audience Growth. Therefore, The Candidate Should Have Strong Analytical Skills And Be Proficient In Using Various Analytics Tools And Platforms.
Excellent Communication And Leadership Skills: As A Director, This Individual Will Be Responsible For Leading And Managing A Team Of Audience Strategists And Analysts. Therefore, Strong Communication And Leadership Skills Are Essential For Effectively Managing The Team And Collaborating With Other Departments Within The Organization.
Knowledge Of Digital Media And Emerging Technologies: The Media Landscape Is Constantly Evolving, And The Ideal Candidate Should Have A Deep Understanding Of Digital Media And Emerging Technologies. This Includes Knowledge Of Social Media, Seo, Content Distribution, And Other Digital Marketing Strategies.
Strategic Mindset: The Director Of Audience Strategy & Growth Will Play A Critical Role In Developing And Executing Long-Term Audience Growth Strategies For Hearst Corporation. Therefore, The Candidate Should Have A Strategic Mindset, Be Able To Think Creatively, And Have The Ability To Adapt To Changing Market Dynamics.
Data Analysis
Market Research
Digital Marketing
Audience segmentation
Content Strategy
Social media management
Brand Development
Conversion optimization
Revenue growth
Audience analysis
useR
Audience Engagement
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Attention to detail
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Director, Audience Strategy & Growth in New York, NY, USA is between $140,000-$180,000 per year. However, this can vary depending on factors such as the company, location, and level of experience.
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Hearst Communications, Inc., often referred to simply as Hearst, is an American multinational mass media and business information conglomerate based in Hearst Tower in Midtown Manhattan in New York City.
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