Digital Marketing Specialist

H&M is looking for a highly motivated and creative Digital Marketing Specialist to join our fast-paced team. The successful candidate will be an experienced digital marketing professional with a strong passion for driving results through creative marketing campaigns.The Digital Marketing Specialist will be responsible for developing and executing campaigns to drive traffic to our website and other digital channels. This role requires a strong focus on analytics and the ability to identify new opportunities for growth.To be successful in this role, the candidate must have a passion for digital marketing, excellent communication skills, and the ability to work independently. They must also be knowledgeable in SEO, SEM, social media, search engine marketing, and website analytics. A Bachelor’s degree in marketing, communications, or a related field is strongly preferred.If you are an experienced digital marketing specialist who is ready to join a dynamic team and take your career to the next level, we'd love to hear from you.

Responsibilities:

1. Develop and execute campaigns to drive traffic to H&M’s website and other digital channels.
2. Monitor and analyze results of campaigns to optimize performance and identify new opportunities for growth.
3. Implement SEO, SEM, social media, and search engine marketing strategies.
4. Analyze website analytics to identify areas of improvement and track progress.
5. Stay up-to-date with digital marketing industry trends and best practices.
6. Collaborate with cross-functional teams to ensure campaigns are effective and align with company objectives.
7. Manage budget and track expenses associated with campaigns.
8. Create reports on campaign performance and present findings to stakeholders.
9. Create and maintain relationships with vendors and agencies.
10. Develop and maintain content calendars for campaigns.

According to JobzMall, the average salary range for a Digital Marketing Specialist in Rome, Metropolitan City of Rome Capital, Italy is €24,000 - €48,000 per year. This range is based on an analysis of salaries for digital marketing specialists in this region. Salaries may vary depending on the specific role, skills, experience, and other factors.

Hennes & Mauritz AB is a Swedish multinational clothing-retail company known for its fast-fashion clothing for men, women, teenagers and children. As of November 2019, H&M operates in 74 countries with over 5,000 stores under the various company brands, with 126,000 full-time equivalent positions.