
Digital Content Production Lead
Are you passionate about creating compelling and visually stunning digital content? Do you have a keen eye for detail and a strategic mindset? If so, we have an exciting opportunity for you to join our team as a Digital Content Production Lead at H&M. As a leader in the fashion industry, H&M is constantly evolving and expanding our online presence. We are looking for a talented individual to lead our digital content production efforts and drive the creation of engaging and innovative content that reflects our brand and resonates with our customers. If you have a strong background in content production, excellent project management skills, and a creative edge, we want to hear from you. Join us in shaping the future of H&M's online presence and make your mark in the world of fashion.
- Lead the digital content production efforts for H&M's online platforms, including website, social media, and email campaigns.
- Develop and implement a strategic plan for creating compelling and visually stunning digital content that aligns with the overall brand image and resonates with target audiences.
- Collaborate with cross-functional teams, including marketing, creative, and e-commerce, to ensure cohesive and consistent messaging across all digital channels.
- Manage and mentor a team of content producers, providing guidance and support in the development of high-quality content.
- Stay up-to-date with industry trends and best practices in digital content production to continuously improve and innovate H&M's online presence.
- Oversee the production process from concept to final delivery, ensuring that all content meets quality standards and is delivered on time and within budget.
- Conduct regular performance evaluations and provide constructive feedback to team members to foster their growth and development.
- Develop and maintain relationships with external vendors and agencies to support content production needs.
- Monitor and analyze digital content performance metrics, making data-driven decisions to optimize content and drive engagement.
- Collaborate with internal stakeholders to develop and maintain content calendars and ensure timely delivery of content for planned campaigns and initiatives.
- Participate in brainstorming and idea generation sessions to contribute innovative ideas and concepts for content production.
- Ensure all digital content produced adheres to brand guidelines and legal requirements.
- Act as a brand ambassador and uphold the values and mission of H&M in all digital content produced.
Bachelor's Degree In Marketing, Communications, Or A Related Field.
Minimum Of 5 Years Experience In Digital Content Production, Preferably In The Fashion Or Retail Industry.
Strong Understanding Of Current Digital Trends And Best Practices, Including Seo, Social Media, And Email Marketing.
Proficiency In Content Management Systems, Adobe Creative Suite, And Other Digital Production Tools.
Excellent Project Management Skills And Ability To Lead A Team To Deliver High-Quality, On-Brand Content In A Fast-Paced Environment.
Graphic Design
Project Management
Social Media
Data Analysis
Digital Marketing
Video Production
Content Strategy
Content development
Brand management
Copywriting
Creative Direction
visual storytelling
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Digital Content Production Lead in New York, NY, USA is between $60,000 and $110,000 per year. This can vary depending on the specific company, industry, and level of experience of the individual. Additionally, factors such as bonuses, benefits, and location can also impact the salary range.
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Hennes & Mauritz AB is a Swedish multinational clothing-retail company known for its fast-fashion clothing for men, women, teenagers and children. As of November 2019, H&M operates in 74 countries with over 5,000 stores under the various company brands, with 126,000 full-time equivalent positions.

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