Are you a data-driven problem solver with a passion for fashion? If so, we have an exciting opportunity for you to join our team as a CRM Insights Specialist at GUESS. As a key member of our marketing team, you will be responsible for providing valuable insights and analysis to drive our CRM strategies and initiatives. With your expertise in data analytics and customer relationship management, you will help us better understand our customers and optimize their experience with our brand. If you are ready to make a significant impact in a dynamic and fast-paced environment, we want to hear from you!
- Conduct data analysis and provide insights to inform and optimize CRM strategies and initiatives.
- Utilize data-driven approach to identify trends and patterns in customer behavior and preferences.
- Collaborate with cross-functional teams to develop and execute CRM campaigns and initiatives.
- Monitor and analyze key performance indicators to measure the success of CRM efforts.
- Develop and maintain customer segmentation models to personalize messaging and offers.
- Utilize CRM tools and platforms to manage customer data and track campaign performance.
- Stay updated on industry trends and best practices in CRM and data analytics.
- Identify opportunities for improvement and make recommendations to enhance the customer experience.
- Present findings and recommendations to stakeholders and senior management.
- Continuously monitor and improve data quality to ensure accuracy and reliability of insights.
- Work closely with the marketing team to align CRM efforts with overall marketing strategy.
- Collaborate with IT teams to ensure data infrastructure supports CRM strategies and initiatives.
- Support the development and implementation of new CRM initiatives and technologies.
- Stay up-to-date on fashion industry trends and consumer behavior to inform CRM strategies.
- Act as a subject matter expert on CRM analytics and provide guidance to other team members.
Bachelor's Degree In Marketing, Business Administration, Or Related Field.
Minimum Of 3-5 Years Of Experience In Customer Relationship Management And Data Analytics.
Proficiency In Crm Systems, Such As Salesforce Or Oracle, And Bi Tools, Such As Tableau Or Power Bi.
Strong Analytical And Problem-Solving Skills, With The Ability To Interpret And Draw Insights From Large Datasets.
Excellent Communication And Presentation Skills, With The Ability To Effectively Communicate Insights And Recommendations To Cross-Functional Teams.
Data Analysis
Market Research
statistical analysis
Campaign Management
Database Management
Reporting
Data Visualization
Trend Analysis
Customer segmentation
Customer engagement
Customer Profiling
Crm Implementation
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a CRM Insights Specialist in Los Angeles, CA, USA is between $70,000 and $100,000 per year. However, this can vary depending on factors such as the size and industry of the company, the candidate's level of experience, and any additional skills or certifications they may have.
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Guess is an American clothing brand and retailer. In addition to clothing for both men and women, Guess markets other fashion accessories such as watches, jewelry, perfumes, and shoes.
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