
Market Strategy Advisor (HealthCare Business Development)
Are you passionate about driving growth and development within the healthcare industry? Do you have a strategic mindset and a strong understanding of market dynamics? If so, then Genesis HealthCare is looking for you to join our team as a Market Strategy Advisor for our HealthCare Business Development division.In this role, you will play a crucial part in shaping the future of our organization by developing and implementing effective market strategies to drive business growth. Your expertise in the healthcare industry and ability to analyze market trends will be essential in identifying opportunities for expansion and creating actionable plans to capitalize on them.We are seeking a highly motivated and results-driven individual with a proven track record of success in healthcare business development. You must possess excellent communication and interpersonal skills, as well as the ability to think creatively and strategically. A bachelor's degree in business, healthcare administration, or a related field is required, and a master's degree is preferred.If you are ready to make a significant impact in the healthcare industry and thrive in a dynamic and collaborative environment, then we want to hear from you. Join us at Genesis HealthCare and be a part of our mission to improve the lives of those we serve.
- Develop and implement market strategies to drive business growth and expansion within the healthcare industry.
- Conduct market analysis and research to identify trends, opportunities, and potential areas for growth.
- Collaborate with cross-functional teams to develop and execute strategic initiatives.
- Build and maintain relationships with key stakeholders, including healthcare providers, payers, and other industry partners.
- Utilize data and analytics to track and measure the effectiveness of marketing strategies and make data-driven decisions.
- Develop and maintain a deep understanding of the healthcare market, including competitive landscape, regulatory changes, and industry trends.
- Develop and deliver presentations and proposals to internal and external stakeholders.
- Identify and implement process improvements to optimize business development operations.
- Stay up-to-date with industry developments and best practices to continually enhance market strategy efforts.
- Provide guidance and support to team members and cross-functional partners on market strategy related initiatives.
- Collaborate with sales teams to ensure alignment and execution of market strategies.
- Represent the organization at industry conferences, events, and meetings.
- Monitor and report on key performance indicators to assess the success and impact of market strategies.
- Continuously seek out new opportunities and innovative approaches to drive growth within the healthcare industry.
- Contribute to the overall strategic direction of the organization and help shape its future.
Strong Knowledge Of The Healthcare Industry: A Successful Market Strategy Advisor At Genesis Healthcare Should Have A Deep Understanding Of The Healthcare Industry, Including Current Trends, Regulations, And Challenges.
Experience In Business Development: This Role Requires A Candidate With A Proven Track Record In Developing And Implementing Successful Business Development Strategies. Previous Experience In A Similar Role Within The Healthcare Industry Is Highly Desirable.
Excellent Communication And Interpersonal Skills: As A Market Strategy Advisor, You Will Be Interacting With Various Stakeholders, Including Healthcare Professionals, Potential Clients, And Internal Teams. Therefore, Strong Communication And Interpersonal Skills Are Essential.
Analytical And Strategic Thinking: The Ability To Analyze Market Trends, Competitor Activities, And Financial Data To Develop Effective Strategies Is Crucial For This Role. A Market Strategy Advisor Should Be Able To Think Strategically And Make Data-Driven Decisions.
Proven Leadership Abilities: This Role Requires A Candidate Who Can Lead And Motivate A Team To Achieve Business Goals. Previous Experience In A Leadership Role, Along With Excellent Management Skills, Is Necessary For Success In This Position.
Strategic Planning
Market Research
Sales
Contract Negotiation
Business Development
Branding
Market analysis
Competitive intelligence
Partnership Development
Market Positioning
Targeting Strategies
Healthcare Trends
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Market Strategy Advisor (HealthCare Business Development) is between $60,000 and $120,000 per year. However, salaries can vary greatly depending on factors such as location, experience, and specific job responsibilities. Some Market Strategy Advisors in the healthcare industry may earn higher salaries, especially if they have advanced degrees or certifications and work for larger companies. Additionally, bonuses and other forms of compensation may also contribute to overall earnings.
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Genesis HealthCare is a provider of short-term post-acute, rehabilitation, skilled nursing and long-term care services. Genesis operates approximately 500 skilled nursing centers and assisted/senior living residences in 34 states across the United States.

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