General Motors

Marketing Standards and Optimization Manager

General Motors

30100 Mound Rd, Warren, MI 48092, USA
Full-TimeDepends on ExperienceMid-LevelBachelors
Job Description

Lead development of annual budget recommendation process in collaboration with finance and analytics teams. Work closely with corporate and brand leadership to ensure business priorities are understood and aligned to budgeting framework throughout the marketing planning and activation cycle. Utilize internal and external data, benchmarking, and research to improve our data-driven budgeting recommendations. Work very closely with finance counterparts to develop and manage annual marketing budget recommendations and revisions throughout the year. Lead development of processes to holistically evaluate effectiveness of marketing investments. In collaboration with research and analytics teams, identify opportunities to improve budgeting inputs, metrics, and processes annually. Manage Digital Ad Quality project with internal teams and external stakeholders.

Where is this job?
This job is located at 30100 Mound Rd, Warren, MI 48092, USA
Job Qualifications
  • Track record of enabling strategic and operational change management

  • Proven experience leading large, complex initiatives involving multiple stakeholders

  • 5+ years’ experience working with or in complex organizations is preferred

  • Experience with marketing attribution and modeling tools preferred

  • Ability to build strong relationships with internal and external stakeholders at all levels

Required Skills
  • Time Management Skills

  • Strong presentation skills

  • Change management methodology

  • Strong analytical capabilities

  • Strategic acumen

  • Managing P&L

  • Marketing attribution and modeling tools

Soft Skills
  • Driven and self-motivated

  • Prioritizing skills

  • Multitasking Skills

  • Problem Solving Skills

  • Detail Oriented and Organized

  • Verbal and Written Communication

  • Flexibility and adaptability

Compensation

According to JobzMall, the average salary range for a Marketing Standards and Optimization Manager in 30100 Mound Rd, Warren, MI 48092, USA is $90,000 to $140,000. This range depends largely on the person's experience and the specific duties of the job.

Additional Information
General Motors is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedOctober 18th, 2022
Apply BeforeMay 22nd, 2025
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