Data Scientist, Marketing Applied Science

Welcome to General Motors, where we strive to push the boundaries of technology and innovation in the automotive industry. We are seeking a highly skilled and motivated Data Scientist to join our Marketing Applied Science team. In this role, you will have the opportunity to utilize your analytical skills and expertise to drive data-driven strategies and insights for our marketing campaigns. As a key member of our team, you will play a crucial role in shaping the future of our company. We are looking for individuals who are passionate about data, have a strong background in marketing, and are eager to make an impact in the ever-evolving world of data science. If you are someone who thrives in a fast-paced, collaborative environment and is constantly seeking new challenges, we want to hear from you!

1. Conduct data analysis and create predictive models to inform marketing strategies and campaigns.
2. Utilize statistical and machine learning techniques to extract insights from large datasets.
3. Develop and maintain data pipelines and databases to support ongoing data analysis.
4. Collaborate with cross-functional teams to identify data needs and provide actionable insights.
5. Monitor and analyze key performance indicators (KPIs) to continuously improve marketing efforts.
6. Research and implement new data science techniques and tools to improve data analysis and modeling.
7. Communicate complex data findings to non-technical stakeholders in a clear and concise manner.
8. Stay up-to-date with industry trends and advancements in data science and marketing analytics.
9. Take ownership of projects and drive them to completion within established timelines.
10. Work independently and in a team environment to achieve department goals and objectives.
11. Maintain data privacy and security protocols in accordance with company policies.
12. Mentor and guide junior data scientists, providing support and guidance as needed.
13. Participate in regular team meetings and contribute ideas for improving processes and methodologies.
14. Collaborate with external partners and vendors to incorporate external data sources into analysis.
15. Continuously evaluate and improve data quality and accuracy to ensure reliable insights and recommendations.

According to JobzMall, the average salary range for a Data Scientist, Marketing Applied Science in Austin, TX, USA is $100,000 - $130,000 per year. However, this can vary depending on factors such as experience, specific job duties, and the company. Some employers may offer higher salaries for more experienced data scientists in the field of marketing applied science. Additionally, location can also play a role in salary, as cities with a higher cost of living may offer higher salaries to compensate.

We are a global team of diverse and talented people—from creative design to engineering and software development to manufacturing to marketing and finance—making contributions that extend far beyond our job titles and often bringing our life’s passion to our work. Get to know us and hear how we’re discovering more out of our careers with General Motors.