Performance Marketing Sr. Planner

We are looking for a talented and results-driven Performance Marketing Sr. Planner to join the team at General Mills. This role is a great opportunity to work with the world’s leading food company and help drive our marketing initiatives. In this role, you will be responsible for developing and implementing performance marketing plans to maximize our reach and maximize our return on investment (ROI). The ideal candidate will have a minimum of 5 years’ experience in performance marketing, be highly organized and be an excellent communicator, with strong analytical and problem-solving skills. In addition, you should be comfortable working with a variety of stakeholders and be able to quickly adapt to changing environments. If you have a passion for performance marketing and are looking to join a dynamic team, we encourage you to apply!

Responsibilities:

1. Develop and implement performance marketing plans to maximize reach and ROI.
2. Monitor performance marketing campaigns and adjust as needed.
3. Analyze data and make recommendations to improve performance marketing campaigns.
4. Manage and optimize budgets for performance marketing campaigns.
5. Work collaboratively with stakeholders to ensure successful implementation of plans.
6. Stay abreast of changes in performance marketing and industry trends.
7. Keep up-to-date on competitor activities and strategies.
8. Utilize reporting and analytics tools to track performance and identify areas of improvement.
9. Produce timely and accurate reports to measure performance marketing campaign results.
10. Develop and implement strategies to optimize campaigns for higher ROI.

According to JobzMall, the average salary range for a Performance Marketing Sr. Planner in Minneapolis, MN, USA is $79,000 to $125,000 per year. This range includes base salary, bonuses, and other incentives.

The specific salary for a particular job will depend on the company and the individual's qualifications and experience. Generally, the higher the qualifications and experience, the higher the salary. JobzMall also states that salaries for these roles can vary depending on the size of the company, the location, and the industry.

General Mills operates grocery stores, mass merchandisers, membership stores, natural food chains, and drug, dollar and discount chains, and offers products in more than 100 markets around the world. Products include cereals, yogurt, snack bars, soup, dry dinners, frozen vegetables, refrigerated and frozen dough products, dessert and baking mixes, frozen pizza and pizza snacks, fruit snacks, savory snacks, pet food, and a wide variety of organic foods across categories.