General Mills

Brand Experience Planner, Outbound Licensing

General Mills

Minneapolis, MN, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

We’re looking for a creative and driven individual to join our team as a Brand Experience Planner, Outbound Licensing at General Mills. This individual will be responsible for bringing our brand’s vision and experience to life. To be successful in this role, you must have a passion for creating innovative experiences and have the ability to make our brand come alive. In this role, you will be responsible for developing and executing our outbound licensing strategy, so excellent communication, organization, and collaboration skills are a must. We’re looking for someone who is knowledgeable in brand development and has the creative skills to create experiences that are engaging and memorable. If you have a passion for creating experiences that leave a lasting impression, then we want to hear from you!

Responsibilities:

  1. Develop and execute outbound licensing strategy for General Mills brand
  2. Utilize creative skills to create engaging and memorable experiences for customers
  3. Maintain excellent communication, organization, and collaboration with colleagues and other stakeholders
  4. Monitor the progress of outbound licensing initiatives and adjust strategies accordingly
  5. Research and stay up-to-date with industry trends and new technologies to develop innovative experiences
  6. Work with colleagues to develop brand vision and bring it to life through experiences
  7. Manage budget and resources to ensure projects are completed efficiently and cost-effectively
Where is this job?
This job is located at Minneapolis, MN, USA
Job Qualifications
  • Excellent Communication And Interpersonal Skills

  • Creative Problem-Solving Skills

  • Relevant Experience In Brand Building And Consumer Marketing

  • Experience In Managing Outbound Licensing Programs

  • Proven Track Record Of Successful Brand Collaborations

  • Understanding Of Consumer And Retail Trends

  • Ability To Collaborate And Work In Cross-Functional Teams

  • Knowledge Of Relevant Legal And Regulatory Guidelines

Required Skills
  • Financial Analysis

  • Research

  • Project Management

  • Networking

  • Strategy

  • Marketing

  • Problem Solving

  • Negotiation

  • Event Planning

  • Relationship Building

  • Public Relations

  • Branding

  • Licensing

  • Collaboration

  • storytelling

Soft Skills
  • Communication

  • Leadership

  • Problem Solving

  • Time management

  • Interpersonal Skills

  • creativity

  • Organization

  • Critical thinking

  • collaboration

  • Adaptability

Compensation

According to JobzMall, the average salary range for a Brand Experience Planner, Outbound Licensing in Minneapolis, MN, USA is $60,000 to $90,000 per year. This salary range can vary depending on the individual's experience and qualifications.

Additional Information
General Mills is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedAugust 29th, 2023
Apply BeforeJuly 20th, 2025
This job posting is from a verified source. 
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About General Mills

General Mills operates grocery stores, mass merchandisers, membership stores, natural food chains, and drug, dollar and discount chains, and offers products in more than 100 markets around the world. Products include cereals, yogurt, snack bars, soup, dry dinners, frozen vegetables, refrigerated and frozen dough products, dessert and baking mixes, frozen pizza and pizza snacks, fruit snacks, savory snacks, pet food, and a wide variety of organic foods across categories.

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