
Brand Experience Planner, Outbound Licensing
We’re looking for a creative and driven individual to join our team as a Brand Experience Planner, Outbound Licensing at General Mills. This individual will be responsible for bringing our brand’s vision and experience to life. To be successful in this role, you must have a passion for creating innovative experiences and have the ability to make our brand come alive. In this role, you will be responsible for developing and executing our outbound licensing strategy, so excellent communication, organization, and collaboration skills are a must. We’re looking for someone who is knowledgeable in brand development and has the creative skills to create experiences that are engaging and memorable. If you have a passion for creating experiences that leave a lasting impression, then we want to hear from you!
Responsibilities:
- Develop and execute outbound licensing strategy for General Mills brand
- Utilize creative skills to create engaging and memorable experiences for customers
- Maintain excellent communication, organization, and collaboration with colleagues and other stakeholders
- Monitor the progress of outbound licensing initiatives and adjust strategies accordingly
- Research and stay up-to-date with industry trends and new technologies to develop innovative experiences
- Work with colleagues to develop brand vision and bring it to life through experiences
- Manage budget and resources to ensure projects are completed efficiently and cost-effectively
Excellent Communication And Interpersonal Skills
Creative Problem-Solving Skills
Relevant Experience In Brand Building And Consumer Marketing
Experience In Managing Outbound Licensing Programs
Proven Track Record Of Successful Brand Collaborations
Understanding Of Consumer And Retail Trends
Ability To Collaborate And Work In Cross-Functional Teams
Knowledge Of Relevant Legal And Regulatory Guidelines
Financial Analysis
Research
Project Management
Networking
Strategy
Marketing
Problem Solving
Negotiation
Event Planning
Relationship Building
Public Relations
Branding
Licensing
Collaboration
storytelling
Communication
Leadership
Problem Solving
Time management
Interpersonal Skills
creativity
Organization
Critical thinking
collaboration
Adaptability
According to JobzMall, the average salary range for a Brand Experience Planner, Outbound Licensing in Minneapolis, MN, USA is $60,000 to $90,000 per year. This salary range can vary depending on the individual's experience and qualifications.
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General Mills operates grocery stores, mass merchandisers, membership stores, natural food chains, and drug, dollar and discount chains, and offers products in more than 100 markets around the world. Products include cereals, yogurt, snack bars, soup, dry dinners, frozen vegetables, refrigerated and frozen dough products, dessert and baking mixes, frozen pizza and pizza snacks, fruit snacks, savory snacks, pet food, and a wide variety of organic foods across categories.

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