Senior Investment Marketing Specialist

Welcome to Franklin Templeton Investments – a global financial services company dedicated to helping individuals and institutions achieve their investment goals. We are currently seeking a talented and driven Senior Investment Marketing Specialist to join our dynamic team. As a Senior Investment Marketing Specialist, you will play a crucial role in developing and executing marketing strategies for our investment products and services. We are looking for someone with a strong background in investment marketing, a passion for the financial industry, and the ability to think creatively and strategically. If you are a self-starter with a proven track record of success in investment marketing, then we want to hear from you!

1. Develop and implement marketing strategies for our investment products and services.
2. Conduct market research and analyze industry trends to identify target audiences and create targeted campaigns.
3. Collaborate with cross-functional teams to create and execute marketing plans that align with company goals and objectives.
4. Create compelling and engaging marketing materials, including presentations, brochures, and digital content.
5. Manage and maintain relationships with external partners, such as advertising agencies and media outlets.
6. Monitor and report on the success of marketing campaigns and make adjustments as needed to optimize results.
7. Stay up-to-date on industry developments and competitor activities to inform marketing strategies.
8. Work closely with sales teams to understand their needs and provide marketing support for client presentations and meetings.
9. Develop and maintain a strong understanding of our investment products and services to effectively communicate their value to clients.
10. Mentor and provide guidance to junior marketing team members.
11. Collaborate with compliance and legal teams to ensure all marketing materials meet regulatory requirements.
12. Take ownership of projects and initiatives, managing timelines, budgets, and resources effectively.
13. Represent the company at industry events and conferences as a subject matter expert.
14. Continuously seek ways to improve and innovate marketing efforts to drive business growth.
15. Communicate effectively with stakeholders at all levels, including senior management, to share updates, results, and recommendations.

According to JobzMall, the average salary range for a Senior Investment Marketing Specialist in New York, NY, USA is $81,000 to $125,000 per year. This can vary depending on factors such as experience, education, and the specific company or industry. Some senior investment marketing specialists may also receive bonuses or commissions on top of their base salary.

Franklin Resources, Inc. is a holding company, which engages in the provision of financial and investment management operations. It offers fund administration, sales, distribution, marketing, shareholder servicing, trustee, custody, and fiduciary services.