Are you an innovative and driven marketing professional with a passion for all things digital? Do you thrive in a fast-paced, dynamic environment where you can make a significant impact? Fortive Corporation is seeking a Director of Digital Marketing to lead our team in developing and executing digital strategies across our diverse portfolio of businesses. As a key member of our senior leadership team, you will have the opportunity to shape and drive the digital marketing vision for our company. Join us in our mission to transform industries and create a brighter future.
- Develop and execute digital marketing strategies for Fortive Corporation's portfolio of businesses.
- Lead and manage a team of digital marketing professionals to achieve company goals and objectives.
- Stay updated on industry trends and innovations to continuously improve and evolve digital marketing strategies.
- Collaborate with cross-functional teams to align digital marketing efforts with overall company objectives.
- Analyze data and metrics to track the effectiveness of digital marketing campaigns and make data-driven decisions.
- Manage the digital marketing budget and allocate resources effectively to maximize return on investment.
- Stay current on digital marketing best practices and recommend new approaches to drive business growth.
- Oversee the development and implementation of digital marketing initiatives, including website optimization, social media, email marketing, and online advertising.
- Foster a culture of creativity and innovation within the digital marketing team.
- Act as a key member of the senior leadership team, providing strategic insights and recommendations for company growth and success.
Bachelor's Or Master's Degree In Marketing, Business Administration, Or Related Field
Minimum Of 8-10 Years Of Experience In Digital Marketing, Preferably In A Leadership Role
Proven Track Record Of Developing And Implementing Successful Digital Marketing Strategies
Strong Understanding Of Digital Marketing Tools And Platforms, Including Seo, Sem, Social Media Advertising, Email Marketing, And Web Analytics
Excellent Communication, Leadership, And Project Management Skills, With The Ability To Collaborate Effectively With Cross-Functional Teams.
Data Analysis
E-Commerce
Lead Generation
SEO
Content Marketing
Social media management
Brand management
Digital strategy
Mobile Marketing
Email Marketing
Website optimization
PPC Advertising
Communication
Conflict Resolution
Leadership
Time management
creativity
Organization
Teamwork
Adaptability
Problem-Solving
Empathy
According to JobzMall, the average salary range for a Director, Digital Marketing is $120,000 to $190,000 per year. This may vary depending on factors such as location, company size, and experience. Directors of Digital Marketing typically have several years of experience in marketing and digital strategy, and may have a bachelor's or master's degree in a related field. They are responsible for developing and implementing digital marketing strategies, managing budgets and teams, and driving business growth through
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Fortive Corp. is a diversified industrial growth company. It designs, develops, manufactures, and markets professional and engineered products, software and services for a variety of end markets. The company operates its business in two reportable segments: Professional Instrumentation and Industrial Technologies.

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