Integrated Marketing Manager

Are you a creative and driven marketing professional with a passion for the sneaker industry? Do you thrive in a fast-paced, dynamic environment and possess strong strategic thinking skills? Foot Locker is seeking an Integrated Marketing Manager to join our team and lead the development and execution of our integrated marketing campaigns. As the ideal candidate, you will have a strong understanding of all marketing channels and the ability to create cohesive, impactful campaigns that drive brand awareness and sales. If you are a results-oriented individual with a proven track record of success in integrated marketing, we want to hear from you!

1. Develop and implement integrated marketing strategies for Foot Locker, with a focus on the sneaker industry.
2. Collaborate with cross-functional teams to ensure alignment and consistency in messaging across all marketing channels.
3. Conduct market research and stay up-to-date on industry trends to inform marketing strategies.
4. Create and manage marketing budgets, ensuring efficient and effective use of resources.
5. Analyze campaign performance and make data-driven recommendations for future initiatives.
6. Lead the development of creative concepts and assets for marketing campaigns.
7. Manage relationships with external agencies and vendors to ensure timely and high-quality delivery of marketing materials.
8. Stay informed on competitor marketing activities and adjust strategies accordingly.
9. Work closely with the sales team to align marketing efforts with sales goals.
10. Serve as a brand ambassador and maintain a strong understanding of the Foot Locker brand identity and voice.
11. Train and mentor junior marketing team members.
12. Continuously seek out new and innovative marketing opportunities to drive brand awareness and sales.
13. Present marketing plans and campaign results to senior management.
14. Ensure all marketing materials and campaigns adhere to company and industry standards and regulations.

According to JobzMall, the average salary range for a Integrated Marketing Manager in New York, NY, USA is $75,000 - $100,000 per year. This can vary depending on factors such as the company, industry, and level of experience. Some companies may also offer additional benefits such as bonuses, stock options, and healthcare.

Foot Locker Retail, Inc. is an American sportswear and footwear retailer, with its headquarters in Midtown Manhattan, New York City, and operating in 28 countries worldwide.