Senior Manager, Marketing Technology Strategy

Welcome to Expedia Group! We are seeking a highly skilled and experienced Senior Manager to lead our Marketing Technology Strategy team. As a global leader in the travel industry, we are constantly evolving and innovating our marketing strategies to reach and engage with our customers. This role is critical in driving our technology strategy, ensuring we stay ahead of the curve and deliver exceptional marketing experiences. We are looking for a dynamic leader with a strong background in marketing technology, a strategic mindset, and a passion for driving results. If you are a driven and innovative individual with a passion for travel and technology, we would love to hear from you!

1. Develop and implement a comprehensive marketing technology strategy for Expedia Group, in alignment with the company's overall goals and objectives.
2. Lead a team of marketing technology professionals, providing guidance, direction, and support in their day-to-day activities.
3. Stay abreast of industry trends and advancements in marketing technology, and make recommendations for incorporating new tools and techniques into the company's strategy.
4. Collaborate with cross-functional teams, including marketing, data analytics, and IT, to ensure a seamless integration of technology into the overall marketing strategy.
5. Analyze and report on the effectiveness of current marketing technology initiatives, identifying areas for improvement and making data-driven recommendations for optimization.
6. Manage relationships with external vendors and partners, ensuring they meet the company's standards and deliver high-quality services and solutions.
7. Develop and manage the marketing technology budget, ensuring resources are allocated effectively and efficiently.
8. Foster a culture of innovation and continuous improvement within the marketing technology team, encouraging new ideas and initiatives to drive business growth.
9. Act as a subject matter expert on marketing technology, providing guidance and expertise to other teams and departments within the organization.
10. Collaborate with senior leadership to develop long-term technology strategies and roadmaps that align with the company's overall vision and goals.

According to JobzMall, the average salary range for a Senior Manager, Marketing Technology Strategy in Austin, TX, USA is between $124,000 and $170,000 per year. This can vary depending on the specific industry, company, and level of experience of the individual. Additionally, bonuses and other forms of compensation may also impact the overall salary range.

Expedia Group is an American global travel technology company. Its websites, which are primarily travel fare aggregators and travel metasearch engines, include CarRentals.com, CheapTickets, Expedia.com, HomeAway, Hotels.com, Hotwire.com, Orbitz, Travelocity, trivago, and Venere.com.