Sr. Industry Marketing Manager – National Government

Greetings, aspiring candidates! Are you a seasoned marketing professional with a passion for driving growth and success in the government sector? Look no further, as we have an exciting opportunity for a Sr. Industry Marketing Manager to join our dynamic team at Esri. In this role, you will be responsible for leading the marketing efforts for our National Government industry, creating and executing strategic marketing plans, and collaborating with cross-functional teams to drive business objectives. If you have a strong understanding of the government landscape and possess strategic thinking, exceptional communication skills, and a proven track record of delivering results, we want to hear from you! Join us in shaping the future of geospatial technology and making a difference in the world.

1. Develop and implement comprehensive marketing strategies for the National Government industry to drive growth and achieve business objectives.
2. Collaborate with cross-functional teams, including sales, product, and marketing, to ensure alignment and consistency in messaging and initiatives.
3. Conduct market research and analysis to identify opportunities, trends, and challenges in the government sector.
4. Create compelling marketing materials, including collateral, presentations, and campaigns, to effectively communicate the value of our products and services to the government audience.
5. Manage and maintain relationships with key stakeholders, including government agencies, partners, and influencers.
6. Monitor and track industry trends and competitor activities to inform marketing strategies and stay ahead of the market.
7. Plan and execute events and webinars to engage with the government market and showcase our solutions.
8. Utilize data and analytics to measure the effectiveness of marketing efforts and make data-driven decisions.
9. Stay up-to-date with industry regulations, policies, and guidelines to ensure marketing efforts are compliant.
10. Mentor and guide junior marketing team members to ensure their professional growth and development.
11. Collaborate with global marketing teams to share best practices and contribute to the overall marketing strategy for the company.
12. Represent the company at industry events and conferences, building relationships and promoting our brand.

According to JobzMall, the average salary range for a Sr. Industry Marketing Manager – National Government in Redlands, CA, USA is $130,000 - $150,000 per year. However, this salary range can vary depending on factors such as experience, education, and specific job responsibilities.

Esri is an international supplier of geographic information system software, web GIS and geodatabase management applications.