Events Marketing Coordinator

Welcome to Esri! We are a global leader in geographic information systems (GIS) and location intelligence. Our mission is to help people solve real-world problems using the power of maps and spatial data. As our Events Marketing Coordinator, you will play a crucial role in promoting our brand and products through various events, both virtual and in-person. We are looking for a creative and detail-oriented individual who is passionate about marketing and has a strong understanding of event planning. If you are someone who thrives in a fast-paced environment and loves to bring people together, this may be the perfect opportunity for you. Keep reading to learn more about the qualifications we are seeking for this role.

1. Plan and execute engaging and impactful marketing strategies for various events, including trade shows, conferences, webinars, and virtual events.
2. Collaborate with cross-functional teams to develop event concepts, themes, and messaging that align with Esri's brand and products.
3. Manage all aspects of event logistics, including venue selection, vendor management, budget tracking, and timeline management.
4. Coordinate with internal and external stakeholders to ensure a seamless and successful event experience for attendees.
5. Develop and maintain relationships with event partners, sponsors, and vendors to ensure maximum exposure and ROI for Esri.
6. Create and distribute event marketing materials, such as invitations, email campaigns, social media posts, and advertisements.
7. Monitor and analyze event metrics to assess effectiveness and make data-driven recommendations for future events.
8. Stay up-to-date with industry trends and best practices in event marketing to continuously improve our strategies and tactics.
9. Assist with post-event follow-up, including lead tracking, survey distribution, and data analysis.
10. Support the development of event-related content, such as presentations, demos, and booth materials.
11. Maintain event budgets and track expenses to ensure cost-effectiveness and adherence to financial goals.
12. Provide on-site support during events, including set-up, registration, and troubleshooting.
13. Serve as a brand ambassador and represent Esri in a professional and positive manner at all times.
14. Work closely with the sales team to identify and pursue potential event sponsorship opportunities.
15. Collaborate with the marketing team to ensure event messaging and branding are consistent with overall marketing strategies and goals.

According to JobzMall, the average salary range for a Events Marketing Coordinator in Redlands, CA, USA is between $45,000 to $55,000 per year. However, this may vary depending on factors such as experience, industry, and company size. Additionally, bonuses and benefits may also be included in the overall compensation package.

Esri is an international supplier of geographic information system software, web GIS and geodatabase management applications.