Associate Product Marketing Manager

Are you a driven and creative individual with a passion for technology and marketing? Are you looking to take the next step in your career and be a part of a dynamic and innovative team? If so, then we have the perfect opportunity for you! Esri, the global leader in geographic information systems (GIS) software, is seeking a highly motivated and talented Associate Product Marketing Manager to join our team. In this role, you will have the opportunity to utilize your skills and knowledge to help promote and drive the success of our cutting-edge products in the market. Join us and be a part of shaping the future of GIS technology.

1. Develop and implement product marketing strategies to promote and drive the success of Esri's GIS software products in the market.
2. Conduct market research and analyze industry trends to identify potential opportunities and challenges for Esri's products.
3. Collaborate with cross-functional teams, including product development and sales, to ensure alignment and successful execution of marketing strategies.
4. Create marketing materials, including sales collateral, website content, and product messaging, to effectively communicate the value and features of Esri's products.
5. Plan and execute product launches, including coordinating with internal and external stakeholders and managing timelines and deliverables.
6. Monitor and track product performance and make recommendations for improvements and enhancements based on market feedback.
7. Develop and maintain relationships with key stakeholders, including customers, partners, and industry influencers.
8. Stay up-to-date on industry trends and competitors' activities to inform marketing strategies and tactics.
9. Assist with creating and managing marketing budgets to ensure cost-effective and efficient use of resources.
10. Continuously evaluate and optimize marketing campaigns and initiatives to drive product awareness and sales.
11. Provide support for sales teams by creating and delivering product training and materials.
12. Represent Esri and its products at industry events and conferences.
13. Collaborate with the product management team to provide input on product positioning, messaging, and pricing.

According to JobzMall, the average salary range for a Associate Product Marketing Manager in Redlands, CA, USA is $50,000 - $70,000 per year. This can vary depending on factors such as experience, education, and the specific company or industry the individual is working in.

Esri is an international supplier of geographic information system software, web GIS and geodatabase management applications.