Welcome to Encompass Health, a leading provider of integrated post-acute healthcare services. We are seeking a dynamic and driven individual to join our team as a Marketing Liaison. In this role, you will serve as a key link between our hospital and the community, promoting our services and building relationships with potential referral sources. We are looking for a highly motivated and personable individual with a strong background in marketing and healthcare. If you are passionate about making a positive impact in the lives of patients and their families, we encourage you to apply for this exciting opportunity.
- Develop and implement marketing strategies to promote Encompass Health services to potential referral sources in the community.
- Build and maintain relationships with key stakeholders including physicians, case managers, and other healthcare professionals.
- Conduct market research to identify potential referral sources and assess competition.
- Collaborate with the hospital team to develop and implement effective marketing campaigns.
- Plan and attend networking events, conferences, and other community outreach activities to promote Encompass Health services.
- Create and distribute marketing materials, including brochures, flyers, and presentations.
- Act as a liaison between Encompass Health and potential referral sources, providing information about our services and responding to inquiries.
- Monitor and analyze marketing efforts to identify areas for improvement and adjust strategies accordingly.
- Maintain a thorough understanding of Encompass Health services and keep up-to-date with industry trends and developments.
- Represent Encompass Health in a professional and positive manner at all times.
- Collaborate with the admissions team to facilitate the referral process and ensure a smooth transition for patients.
- Communicate regularly with the hospital team to provide updates on marketing efforts and gather feedback.
- Attend regular meetings and training sessions to stay informed about company policies, procedures, and updates.
- Adhere to all ethical and legal standards in marketing and representing Encompass Health.
- Continuously strive to meet or exceed marketing and referral goals set by Encompass Health.
Bachelor's Degree In Marketing, Communications, Or A Related Field.
Minimum Of 3 Years Experience In Marketing Or Sales, Preferably In The Healthcare Industry.
Strong Understanding Of Marketing Strategies And Tactics, Including Digital Marketing And Social Media.
Excellent Communication And Interpersonal Skills, With The Ability To Build Relationships With Key Stakeholders.
Experience In Project Management And Ability To Handle Multiple Projects Simultaneously.
Networking
Data Analysis
Communication
Market Research
Content Creation
Event Planning
customer service
Relationship Building
Public speaking
Social media management
Sales Strategy
brand awareness
Communication
Conflict Resolution
Leadership
Time management
Interpersonal Skills
creativity
Organization
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Marketing Liaison in Fort Mill, SC, USA is $50,000-$65,000 per year. This can vary depending on the specific industry and company, as well as the individual's experience and qualifications.
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Encompass Health Corporation (formerly HealthSouth Corporation), based in Birmingham, Alabama, is one of the United States' largest providers of post-acute healthcare services, offering both facility-based and home-based post-acute services in 36 states and Puerto Rico through its network of inpatient rehabilitation hospitals, home health agencies, and hospice agencies
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