
Marketing Manager - Media & Email Strategy
Welcome to Elevance Health! We are seeking a highly motivated and experienced Marketing Manager to join our dynamic team. As the Marketing Manager for Media & Email Strategy, you will play a crucial role in developing and executing effective marketing campaigns to help elevate our brand and drive growth. If you are a strategic thinker with a passion for digital marketing and a strong understanding of media and email strategies, we want to hear from you. Join us in our mission to revolutionize the healthcare industry and make a positive impact on people's lives.
- Develop and implement marketing strategies for Elevance Health's media and email campaigns.
- Conduct market research to identify target audiences and create targeted marketing messaging.
- Collaborate with cross-functional teams to develop compelling and effective marketing campaigns.
- Manage and analyze data to measure the success and impact of marketing efforts.
- Monitor industry trends and competitor strategies to inform marketing strategies.
- Create and manage marketing budgets to ensure efficient and effective use of resources.
- Oversee the creation and distribution of marketing materials, including email campaigns, social media content, and advertisements.
- Utilize various marketing channels to reach and engage with target audiences.
- Develop and maintain relationships with media and email partners to enhance marketing efforts.
- Stay updated on best practices and advancements in media and email marketing to continuously improve Elevance Health's marketing strategies.
- Train and mentor team members to ensure a high standard of performance and professional growth.
- Continuously assess and adjust marketing strategies to meet changing market conditions and business objectives.
- Ensure all marketing efforts align with Elevance Health's brand and messaging guidelines.
- Represent Elevance Health at industry events, conferences, and speaking engagements.
- Contribute to the overall growth and success of the company through innovative and effective marketing strategies.
Minimum Of 5 Years Of Experience In Marketing, With A Focus On Media And Email Strategy.
Bachelor's Or Master's Degree In Marketing, Communications, Or A Related Field.
Strong Understanding Of Digital Marketing Tools And Platforms, Including Email Marketing Software, Social Media Advertising, And Analytics.
Excellent Communication And Writing Skills, With The Ability To Develop And Execute Compelling Marketing Campaigns.
Proven Track Record Of Driving Results And Achieving Marketing Goals, With Experience Managing A Team And Budget.
Graphic Design
Social Media
Market Research
Lead Generation
Campaign Management
Content Creation
A/B testing
Analytics
Branding
Email Marketing
Copywriting
Digital advertising
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
Interpersonal Skills
creativity
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Marketing Manager - Media & Email Strategy in Chicago, IL, USA is $85,000-$120,000 per year. This range can vary depending on factors such as the size of the company, the candidate's level of experience, and the specific responsibilities of the role. Additionally, bonuses and other forms of compensation may also be included in the overall salary package.
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Elevance Health, Inc. is an American health insurance provider. The company's services include medical, pharmaceutical, dental, behavioral health, long-term care, and disability plans through affiliated companies such as Anthem Blue Cross and Blue Shield, Empire BlueCross BlueShield in New York State, Anthem Blue Cross in California,Wellpoint, and Carelon.It is the largest for-profit managed health care company in the Blue Cross Blue Shield Association. As of 2022, the company had 46.8 million members within their affiliated companies' health plans. Prior to June 2022, Elevance Health was named Anthem, Inc.

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