
Marketing Operations Specialist
Drive pipeline acceleration for high-value accounts utilizing ABM technology, such as Demandbase, in conjunction with B2B marketing technologies: Marketo and SFDC. Launch and manage account-based advertising campaigns across programmatic, LinkedIn, Facebook/Instagram, Google, and other relevant ad channels such as MedTEch media publications. Work with marketing automation consultant to incorporate target accounts and Demandbase account engagement insights to set up ABM campaign specific email programs in Marketo.Proactively engage with the sales and marketing teams to coordinate, communicate, and optimize the impact of outbound activities. Continually improve operational workflows via automation, adoption of best practices and change management through training and collaboration. Ensure all ad and email data flows back into our systems consistently and accurately across channels for reporting.
Ability to manage competing priorities in a fast-paced environment
5 years of experience in paid media/marketing operations/digital marketing with 2+ years of experience in Account Based Marketing
Strong knowledge and experience in Salesforce, Marketo, search ad platforms, social ad platforms and programmatic ad tech preferred.
HTML
Demandbase
Troubleshooting skills
Time Management Skills
Strong Analytical Skills
Build and manage B2B digital marketing campaigns
Driven and self-motivated
Problem-Solving
Flexibility/Adaptability
Detail oriented and highly organized
Verbal and Written Communication
Multi tasker
According to JobzMall, the average salary range for a Marketing Operations Specialist in 1 Edwards Way, Irvine, CA 92614, USA is between $38,856 and $83,191 per year. The exact salary for a Marketing Operations Specialist in this location may vary based on factors such as experience, company size, and industry.
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Edwards Lifesciences (NYSE: EW) is the global leader in the science of heart valves and hemodynamic monitoring.

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