
Performance Marketing Manager
Specialize in and execute paid search campaigns across search platforms including campaign creation (keyword building, creative development, landing page analysis and tracking set-up), forecasting, budgeting and pacing, testing and optimization. Ensure campaigns are meeting client objectives and KPIs Ability to compile, interpret, and present performance reports - providing actionable insights and analysis. Understand and can facilitate pixel implementation for search platforms. Act as day-to-day contact for client and/or Account Leads regarding paid search. Build and maintain relationships with key vendors, platforms, and technology partners. Monitor latest trends in paid search and digital advertising to improve campaign performance and provide recommendations on how clients can best leverage new tools and services Understand other channels within Performance Marketing group, such as social, SEO, native and display, to develop integrated strategies focused on client’s business outcomes.
Must have at least four years of relevant experience in paid search
Well-developed analytical ability to extract insights from SEM data that apply not just to search, but cross-channel
Experience with Google Display, YouTube, Amazon Marketing Services, or Pinterest is a bonus but not required
Prior experience in an agency environment
Google Analytics
Adobe
Time Management
Advanced Excel skills
Presentation skills
Google Tag Manager
Prioritizing skills
Communication Skills
Adaptability
Able to deliver results
Multi-tasking
According to JobzMall, the average salary range for a Performance Marketing Manager in 200 E Randolph St, Chicago, IL 60601, USA is $60,000 to $90,000 per year. This range can vary depending on the employer, the level of experience of the candidate, and other factors.
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Edelman is an American public relations and marketing consultancy firm, founded in 1952 by, and named after, Daniel Edelman. It is currently run by his son Richard Edelman. As of 2019, it is the largest public relations firm in the world by revenue.

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