Diageo is looking for an innovative and experienced Trade Marketing Executive to join our team and lead our trade marketing efforts. We are looking for a motivated individual who has an eye for detail and a passion for consumer engagement.The ideal candidate should have a degree in marketing or business and at least 2-3 years of experience in trade marketing, preferably within the FMCG industry. They should demonstrate an understanding of consumer behaviour and market trends, as well as be able to develop creative and effective trade marketing strategies. The successful candidate will be able to drive revenue growth, create innovative campaigns, and build strong relationships with sales and marketing partners.This role requires excellent communication skills and the ability to think strategically. The ability to work independently and manage multiple projects is essential. An individual who is highly organized and results-driven will be highly valued in this role.If you have relevant experience, a passion for trade marketing, and the drive to be successful, we would love to hear from you.
Responsibilities:
- Develop effective trade marketing strategies to drive revenue growth.
- Create innovative campaigns to increase consumer engagement.
- Monitor and analyze consumer behaviour and market trends.
- Manage multiple projects and timelines independently.
- Work closely with sales and marketing partners to build strong relationships.
- Develop and execute strategic plans to support brand initiatives.
- Manage budgets and track trade marketing ROI.
- Provide timely reporting and analysis of trade marketing initiatives.
- Stay up-to-date on industry trends and best practices.
- Evaluate trade marketing performance and identify areas of improvement.
Ability To Build Relationships With External Partners
Excellent Communication And Interpersonal Skills
Strong Business Acumen
Proficiency In Microsoft Office
Demonstrated Experience In Trade Marketing
Understanding Of Key Industry Trends
Project Management Experience
Knowledge Of Market Research Techniques
Research
Distribution
Planning
Event Management
Communication
Forecasting
Relationship Management
Reporting
Analytics
Branding
Strategy development
Collaboration
Creative Thinking
Problem-Solving
Negotiations
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Problem Solving
Time management
Interpersonal Skills
creativity
Teamwork
Adaptability
According to JobzMall, the average salary range for a Trade Marketing Executive in Miami, FL, USA is $41,000 - $71,000 per year. This range may vary depending on the specific company, the individual's qualifications, and the current job market.
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Diageo plc is a British multinational alcoholic beverages company, with its headquarters in London, England and offices on six continents. It was the world's largest distiller until being overtaken by China's Kweichow Moutai on 9 April 2017. Diageo Plc produces and distributes beverage alcohol with spirits, beer and wine brands. Its spirits, beer and wine brands include Johnnie Walker, Crown Royal, JeB, Buchanan's, Windsor and Bushmills whiskies, Smirnoff, Ciroc and Ketel One vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and Guinness. The company owns manufacturing production facilities across the globe, including maltings, distilleries, breweries, packaging plants, maturation warehouses, cooperages, vineyards, wineries and distribution warehouses.

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