Diageo is seeking an experienced and strategic Market Research Analyst to join our dynamic team. The successful candidate will have the opportunity to work on a variety of projects, drive meaningful insights, and help shape the future of the market research function at Diageo.To succeed in this role, you should have a solid understanding of market research principles and be able to effectively analyze data from a variety of sources. You should be an excellent communicator and have the ability to interpret and present market research findings to stakeholders in a clear and concise way.We are looking for someone with at least a bachelor's degree in market research, business, economics, or a related field. Additionally, a minimum of 5 years of relevant experience is required. Familiarity with market research tools and software such as Nielsen, GfK, and other relevant tools is also necessary.If you are a data-driven individual who is passionate about market research and have the required qualifications, we would love to hear from you!
Responsibilities:
- Design and execute market research studies and surveys to collect and analyze data.
- Maintain a thorough understanding of market research principles and techniques
- Interpret and present market research findings to stakeholders in a clear and concise way
- Analyze data from a variety of sources and identify trends, opportunities, and insights
- Collaborate with other teams to develop strategies and plan projects
- Utilize market research tools and software, such as Nielsen, GfK, and others
- Develop reports to summarize market research findings
- Monitor market trends and recommend appropriate strategies
- Remain up to date with industry trends and best practices.
Proficient In Microsoft Office Suite
Excellent Communication And Interpersonal Skills
Ability To Work Independently
Strong Analytical Skills
Knowledge Of Statistics And Research Methods
Experience With Survey Design
Understanding Of Marketing And Industry Trends
Experience With Data Management And Visualization Tools
Research
Project Management
Communication
Microsoft Excel
Negotiation
Presentation
Report Writing
Analytics
Consumer behavior
Market analysis
Surveys
Statistics
Database Analysis
Data
Insight
Communication
Emotional Intelligence
Leadership
Problem Solving
Time management
creativity
Organization
Critical thinking
Teamwork
Adaptability
According to JobzMall, the average salary range for a Market Research Analyst in London, UK is between £30,000 and £45,000 per year. This range may vary depending on the experience and qualifications of the individual and the specific company.
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Diageo plc is a British multinational alcoholic beverages company, with its headquarters in London, England and offices on six continents. It was the world's largest distiller until being overtaken by China's Kweichow Moutai on 9 April 2017. Diageo Plc produces and distributes beverage alcohol with spirits, beer and wine brands. Its spirits, beer and wine brands include Johnnie Walker, Crown Royal, JeB, Buchanan's, Windsor and Bushmills whiskies, Smirnoff, Ciroc and Ketel One vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and Guinness. The company owns manufacturing production facilities across the globe, including maltings, distilleries, breweries, packaging plants, maturation warehouses, cooperages, vineyards, wineries and distribution warehouses.

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