Diageo

Assistant Manager -State Customer Marketing Executive

Diageo

Bengaluru, Karnataka, India
Full-TimeDepends on ExperienceMid-LevelBachelors
Job Description

Welcome to Diageo, a global leader in the beverage industry known for its iconic brands and innovative marketing strategies. We are currently seeking a highly motivated and dynamic Assistant Manager - State Customer Marketing Executive to join our team. As the Assistant Manager, you will play a pivotal role in managing and executing customer marketing initiatives for our state-specific markets. This is an exciting opportunity for a driven individual who is passionate about building relationships, driving business growth, and delivering exceptional results. If you have a strong background in marketing and sales, a knack for understanding consumer behavior, and a desire to be a part of a dynamic and fast-paced environment, we would love to hear from you.

  1. Develop and execute state-specific customer marketing plans in alignment with overall brand and business objectives.
  2. Build and maintain strong relationships with key customers and stakeholders in assigned state markets.
  3. Monitor and analyze market trends, competitor activities, and consumer behavior to identify opportunities and inform marketing strategies.
  4. Collaborate with cross-functional teams to develop and implement impactful marketing campaigns and promotions.
  5. Manage the budget and resources allocated for state-specific marketing initiatives.
  6. Ensure timely and effective communication and alignment between internal teams and external customers.
  7. Monitor and report on the performance and effectiveness of marketing initiatives, and make recommendations for optimizations and improvements.
  8. Stay updated on industry and market trends, and provide insights and recommendations to inform future marketing plans.
  9. Coordinate and participate in customer meetings, events, and trade shows to showcase Diageo's brands and products.
  10. Train and develop junior team members, providing guidance and support for their professional growth.
  11. Adhere to company policies and procedures, and comply with all legal and ethical standards.
Where is this job?
This job is located at Bengaluru, Karnataka, India
Job Qualifications
  • Bachelor's Degree In Marketing, Business Administration, Or A Related Field.

  • Minimum Of 3-5 Years Of Experience In Customer Marketing Or Sales Within The Alcohol Beverage Industry.

  • Strong Understanding Of State-Specific Liquor Laws And Regulations.

  • Excellent Communication And Interpersonal Skills, With The Ability To Build Relationships And Negotiate Effectively With Customers.

  • Proven Track Record Of Successfully Developing And Executing Marketing Strategies To Drive Sales And Increase Brand Awareness.

Required Skills
  • Strategic Planning

  • Project Management

  • Data Analysis

  • Communication

  • Team Management

  • Budget management

  • Leadership

  • customer service

  • Relationship Building

  • Sales forecasting

  • Market analysis

  • Brand Development

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Critical thinking

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Assistant Manager -State Customer Marketing Executive in Bengaluru, Karnataka, India is approximately ₹7,50,000 - ₹10,00,000 per year. This may vary depending on the specific company, industry, and level of experience of the individual. Salaries may also be impacted by factors such as bonuses, benefits, and commission.

Additional Information
Diageo is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedJune 27th, 2025
Apply BeforeApril 11th, 2026
This job posting is from a verified source. 
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About Diageo

Diageo plc is a British multinational alcoholic beverages company, with its headquarters in London, England and offices on six continents. It was the world's largest distiller until being overtaken by China's Kweichow Moutai on 9 April 2017. Diageo Plc produces and distributes beverage alcohol with spirits, beer and wine brands. Its spirits, beer and wine brands include Johnnie Walker, Crown Royal, JeB, Buchanan's, Windsor and Bushmills whiskies, Smirnoff, Ciroc and Ketel One vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and Guinness. The company owns manufacturing production facilities across the globe, including maltings, distilleries, breweries, packaging plants, maturation warehouses, cooperages, vineyards, wineries and distribution warehouses.

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