Director of Marketing & Communication

Welcome to Deaconess Health System, where we strive to provide exceptional healthcare services to our community. We are seeking a dynamic and experienced Director of Marketing & Communication to join our team and help us continue to grow and excel in our mission. In this role, you will have the opportunity to lead and oversee all marketing and communication strategies for our organization, ensuring that our message and brand are effectively conveyed to our target audience. We are looking for a driven and innovative individual with a strong background in marketing and communications, as well as a passion for making a positive impact in the healthcare industry. If you are a strategic thinker with excellent leadership skills and a desire to be part of a dedicated and compassionate team, we would love to hear from you.

1. Develop and implement comprehensive marketing and communication strategies to promote the services and brand of Deaconess Health System.
2. Oversee the creation and distribution of all marketing materials, including digital and print media, to effectively communicate the organization's message and services.
3. Collaborate with cross-functional teams to identify key target audiences and develop targeted marketing campaigns to reach them.
4. Monitor and analyze market trends and competition to inform marketing and communication strategies and make recommendations for improvement.
5. Manage and allocate budget resources for marketing and communication initiatives, ensuring cost-effective and impactful campaigns.
6. Lead a team of marketing and communication professionals, providing guidance, mentorship, and performance evaluations to ensure high-quality work.
7. Serve as the primary point of contact for media relations and manage relationships with external partners, including advertising agencies and media outlets.
8. Stay current with industry trends and advancements in marketing and communication to continually improve and innovate Deaconess Health System's strategies.
9. Work closely with senior leadership to align marketing and communication efforts with the organization's overall goals and objectives.
10. Develop and maintain strong relationships with internal stakeholders, including physicians, nurses, and other healthcare professionals, to ensure their involvement and support in marketing and communication initiatives.
11. Ensure all marketing and communication efforts adhere to legal and ethical guidelines and standards in the healthcare industry.
12. Regularly report on key performance indicators and provide insights and recommendations for improving the effectiveness of marketing and communication strategies.

According to JobzMall, the average salary range for a Director of Marketing & Communication in Evansville, IN, USA is between $90,000 - $120,000 per year. This range may vary depending on factors such as the industry, company size, and level of experience.

Deaconess was founded in 1892 by a group of Protestant ministers and laymen who felt called to care for the sick. More than 130 years later, Deaconess Health System continues to provide high-quality health care with a compassionate spirit, just as our founders envisioned. Deaconess Health System is the premier provider of health care services to 35 counties in three states (IN, IL, and KY). The system consists of eleven hospitals located in southern Indiana: Deaconess Midtown Hospital, Deaconess Gateway Hospital, The Women’s Hospital, The Heart Hospital, The Orthopedic and Neuroscience Hospital, Deaconess Cross Pointe, Deaconess Gibson Hospital, Deaconess Henderson Hospital, Deaconess Union County Hospital, Encompass Health Deaconess Rehabilitation Hospital, and the Linda E. White Hospice House.