Digital Associate Marketing Manager

Welcome to Dairy Queen, the world-renowned chain of soft-serve ice cream and fast food restaurants! We are currently seeking a highly motivated and talented individual to join our team as a Digital Associate Marketing Manager. This role is perfect for someone who is passionate about all things digital and has a strong understanding of marketing principles. As a Digital Associate Marketing Manager, you will play a crucial role in developing and implementing digital marketing strategies to increase brand awareness, drive traffic to our locations, and ultimately, boost sales. If you are a creative thinker, data-driven, and have a strong eye for detail, we want to hear from you! Keep reading to learn more about the qualifications and skills we are looking for in our ideal candidate.

1. Develop and implement digital marketing strategies to increase brand awareness and drive traffic to Dairy Queen locations.
2. Stay up-to-date with the latest digital marketing trends and techniques, and make recommendations for incorporating them into our strategies.
3. Analyze data and performance metrics to track the success of digital marketing campaigns and make adjustments as needed.
4. Collaborate with cross-functional teams, including creative, social media, and operations, to ensure cohesive and effective execution of digital marketing initiatives.
5. Manage and maintain the company's digital presence, including website, social media, and email marketing channels.
6. Create and manage digital advertising campaigns across various platforms, such as Google Ads and social media ads.
7. Conduct market research to identify target audiences and develop targeted messaging and campaigns.
8. Assist in the development of digital content, including graphics, videos, and written copy, to be used in marketing efforts.
9. Monitor and respond to online reviews and customer inquiries on various platforms.
10. Stay informed of industry best practices and make recommendations for improving the company's digital marketing efforts.
11. Utilize data and analytics to make data-driven decisions and optimize campaigns for maximum ROI.
12. Collaborate with external partners, such as agencies and vendors, to ensure the successful execution of digital marketing initiatives.
13. Communicate campaign updates, results, and insights to relevant stakeholders.
14. Manage the digital marketing budget and ensure campaigns are executed within budget constraints.
15. Train and mentor team members on digital marketing strategies and best practices.

According to JobzMall, the average salary range for a Digital Associate Marketing Manager in Detroit, MI, USA is $60,000 - $80,000 per year. This may vary depending on factors such as experience, education, and specific job responsibilities.

Dairy Queen is an American chain of soft serve ice cream and fast food restaurants owned and operated by International Dairy Queen, Inc., which also owns Orange Julius, and formerly owned Karmelkorn and Golden Skillet Fried Chicken.