Senior Marketing Specialist

Welcome to Cox Business, where we strive to deliver innovative solutions to help businesses grow and thrive. We are currently seeking a dynamic and experienced Senior Marketing Specialist to join our team. In this role, you will be responsible for developing and executing marketing strategies to drive customer acquisition and retention. The ideal candidate is a strategic thinker with a strong background in B2B marketing and a passion for driving results. If you are a creative problem solver with excellent communication skills and a proven track record of success, we want to hear from you.

1. Develop and implement marketing strategies to drive customer acquisition and retention.
2. Conduct market research and gather insights to inform marketing campaigns and initiatives.
3. Collaborate with cross-functional teams to create and execute marketing plans that align with business objectives.
4. Manage and monitor marketing budgets, ensuring efficient allocation and effective ROI.
5. Utilize various marketing channels, including digital, print, and events, to reach target audiences.
6. Create compelling and impactful marketing materials, such as presentations, brochures, and email campaigns.
7. Monitor and analyze marketing performance metrics to identify areas for improvement and adjust strategies accordingly.
8. Stay updated on industry trends and best practices to continuously improve marketing efforts.
9. Serve as a brand ambassador, maintaining brand consistency and ensuring all marketing materials adhere to brand guidelines.
10. Collaborate with sales teams to develop strategies that align with sales goals and drive revenue growth.
11. Identify and pursue new opportunities for business growth through innovative marketing tactics.
12. Act as a mentor and resource for other marketing team members, providing guidance and support when needed.
13. Represent the company at industry events and conferences, networking and promoting our brand.
14. Maintain strong relationships with clients, understanding their needs and providing excellent customer service.
15. Continuously strive to improve customer satisfaction and retention through effective marketing strategies.

According to JobzMall, the average salary range for a Senior Marketing Specialist in Phoenix, AZ, USA is between $63,000 and $89,000 per year. This may vary depending on the specific company, industry, and level of experience.

Cox Business provides voice, data and video services for more than 275,000 small and regional businesses, including healthcare providers, K-12 and higher education, financial institutions and federal, state and local government organizations.