Digital Media Manager

Lead the media strategy, execution, optimization of paid media spend for cross-channel efforts including TV, Social, Audio, Programmatic & Search. Utilize agency and partner resources to define successful RFP requirements, evaluation criteria, partner roadmaps/JBPs and Audience Planning & Activation Manage and own publisher direct relationships and investments with key partners such as Facebook and other ad hoc direct media relationships. Work with media agency and Con Edison Advertising team in developing long-term agency strategy, scope management across all media-led projects, team development, and day to day agency management. Main POC for Finance teams at both Con Edison and HMI to ensure financial accountability across all media billings. Collaborate with Marketing Insights & Analytics team to implement best in class measurement and MarTech tracking dashboard to inform future decisions. Tracks and manages media performance in partnership across brand KPIs and business KPIs with marketing analytics.

According to JobzMall, the average salary range for a Digital Media Manager in 4 Irving Pl, New York, NY 10003, USA is $62,000 - $112,000. This range can vary depending on experience, qualifications, and the type of company the Digital Media Manager is employed by.

Consolidated Edison, Inc., commonly known as Con Edison or ConEd, is one of the largest investor-owned energy companies in the United States. Consolidated Edison, Inc. is a holding company, which through its subsidiaries engages in the business of regulated electric, gas, and steam delivery. It operates through the following segments: Consolidated Edison Co. of New York, Inc.; Orange & Rockland Utilities, Inc; and Competitive Energy Businesses.