Columbia Sportswear

Site Optimization Manager

Columbia Sportswear

Portland, OR, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Welcome to Columbia Sportswear! We are seeking a highly skilled and motivated Site Optimization Manager to join our team. As our Site Optimization Manager, you will play an integral role in maximizing our website's performance and ensuring the best possible user experience for our customers. We are looking for a candidate who is analytical, detail-oriented, and passionate about delivering the best results. If you have a strong background in website optimization and a deep understanding of consumer behavior, we want to hear from you!

  1. Develop and implement strategies to optimize the performance of our website, including increasing website traffic, conversion rates, and overall user engagement.
  2. Conduct regular audits to identify areas for improvement on the website, such as user flow, page load speed, and usability.
  3. Utilize analytical tools and data to track website performance and make data-driven decisions for improvement.
  4. Collaborate with cross-functional teams, including marketing, design, and development, to implement website changes and enhancements.
  5. Monitor and analyze consumer behavior on the website, identifying trends and opportunities for improvement.
  6. Stay up-to-date with industry trends and best practices in website optimization to continuously improve our website's performance.
  7. Conduct A/B testing and other experiments to optimize website elements, such as content, layout, and user interface.
  8. Develop and maintain a roadmap for website optimization, prioritizing initiatives based on business goals and customer needs.
  9. Communicate website performance, changes, and updates to relevant stakeholders, including senior management.
  10. Proactively troubleshoot any technical issues related to website performance and work with the IT team to resolve them.
  11. Stay informed about the latest developments in e-commerce and online retail to identify new opportunities for website optimization.
Where is this job?
This job is located at Portland, OR, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Business Administration, Or A Related Field.

  • Minimum Of 3 Years Experience In Digital Marketing And Website Optimization.

  • Strong Understanding Of Google Analytics, Seo, And A/B Testing Methodologies.

  • Excellent Communication And Project Management Skills.

  • Proven Track Record Of Driving Significant Improvements In Website Conversion Rates And User Experience.

Required Skills
  • Project Management

  • Social Media

  • Data Analysis

  • E-Commerce

  • A/B testing

  • SEO

  • Content Strategy

  • Web analytics

  • Conversion optimization

  • Mobile Optimization

  • User Experience (UX)

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Networking

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Site Optimization Manager in Portland, OR, USA is $80,000 - $110,000 per year. However, this can vary depending on factors such as the specific industry, size of the company, and the manager's level of experience and qualifications. Additionally, bonuses and other benefits may also be included in the overall compensation package.

Additional Information
Columbia Sportswear is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedJuly 18th, 2024
Apply BeforeJuly 20th, 2025
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About Columbia Sportswear

The Columbia Sportswear Company is a company that manufactures and distributes outerwear, sportswear, and footwear, as well as headgear, camping equipment, ski apparel, and outerwear accessories. It was founded in 1938 by Paul Lamfrom, the father of Gert Boyle.

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