Site Merchandising Specialist

Are you passionate about e-commerce and the outdoor industry? Do you have a keen eye for product placement and a strong understanding of customer behavior? Then we have the perfect opportunity for you! Columbia Sportswear is seeking a talented Site Merchandising Specialist to join our dynamic team. In this role, you will be responsible for curating and optimizing the online shopping experience for our customers. We are looking for someone with a creative mindset, strong analytical skills, and a drive for continuous improvement. If you are ready to take on a new and exciting challenge, we want to hear from you!

1. Develop and implement site merchandising strategies that align with the company's overall e-commerce goals and objectives.
2. Conduct thorough research and analysis of customer behavior and market trends to identify opportunities for product placement and optimization.
3. Collaborate with cross-functional teams including marketing, product development, and inventory management to ensure a cohesive and effective online shopping experience.
4. Continuously monitor and analyze website performance, making data-driven decisions to improve conversion rates and drive online sales.
5. Utilize various merchandising tools and techniques to enhance product presentation, including product categorization, cross-selling, and upselling.
6. Ensure that all product information, images, and pricing are accurate and up-to-date on the website.
7. Conduct A/B testing and make recommendations for website optimization based on results.
8. Stay up-to-date on industry best practices and emerging trends in e-commerce and apply them to the company's merchandising strategy.
9. Collaborate with the web development team to implement new features and functionalities that improve the online shopping experience.
10. Monitor competitor websites and make strategic recommendations to stay ahead in the market.
11. Provide regular reports and updates to senior management on website performance and merchandising initiatives.
12. Continuously review and improve the user experience on the website, ensuring a seamless and enjoyable shopping experience for customers.
13. Work closely with the customer service team to address any product or website-related issues and provide timely solutions.
14. Foster a positive and collaborative work environment, promoting teamwork and communication across departments.
15. Proactively identify areas for improvement and take initiative to implement new ideas and strategies.

According to JobzMall, the average salary range for a Site Merchandising Specialist in Portland, OR, USA is $55,000 - $85,000 per year. This salary range may vary depending on the specific company, industry, and level of experience of the individual.

The Columbia Sportswear Company is a company that manufactures and distributes outerwear, sportswear, and footwear, as well as headgear, camping equipment, ski apparel, and outerwear accessories. It was founded in 1938 by Paul Lamfrom, the father of Gert Boyle.