Marketing Automation Manager

Own end-to-end customer lead flow process including lead capture, scoring, data enrichment, routing and hand off for sales follow-up. Support Account Based Marketing key initiatives to facilitate rules of engagement including but not limited to Account Scoring. Collaborate with business intelligence, sales and marketing on key projects including but not limited to building marketing attribution framework, optimizing customer segmentations and more. Lead Marketing campaign tracking instrumentation process to successfully track campaign performance and accelerate funnel progression. Drive and collaborate on initiatives that require leveraging existing technology integration and automation to improve cross-team collaboration, maximize efficiency gains and drive scalable solutions. Maintain data within marketing systems in regards to data governance and quality. Evaluate new technologies and systems when needed to improve and optimize performance.

According to JobzMall, the average salary range for a Marketing Automation Manager in 101 Townsend St, San Francisco, CA 94107, USA is between $117,000 and $157,000 per year. This range includes base salary, bonuses, and other forms of compensation. The range may vary depending on the individual's qualifications and experience.

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