
Digital Marketing Specialist
The Digital Marketing Specialist works to support the experience strategy, vision, and roadmap of business capabilities and the customer experience. Acts as the liaison between the Digital Marketing Capabilities Team and Cat Digital on all development efforts, bringing parties to the table for discussion and alignment as needed. Supports ongoing process improvements with Cat Digital development teams for maximum efficiencies and work throughput, building appropriate process documentation. Serves as the Digital Marketing Capabilities Team training owner, managing all requests for ongoing training needs, as well as validation and recording of required user certifications. Functions as the program coordinator for the Digital Marketing Capabilities Team, responsible for ongoing monthly reporting needs and progress updates.
2+ years of progressively responsible digital job experiences
Experience in working with a digital marketing team
B2B and B2C experience, working with large brands/complex organizations
Understand digital technology and systems
Experience working on large/complex digital marketing initiatives
Time Management
Analytical skills
Presentation skills
Salesforce
Customer Focused
Lean process training skills
Verbal communication
Detail Oriented
Prioritizing skills
written communication
Adaptability
Result Driven
According to JobzMall, the average salary range for a Digital Marketing Specialist in 540 W Madison St, Chicago, IL 60661, USA is $45,000 to $74,000 per year. The salary range may vary depending on the individual's experience, qualifications, and level of responsibility.
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Caterpillar, Inc. engages in the manufacture of construction and mining equipment, diesel and natural gas engines, industrial gas turbines, and diesel-electric locomotives. It provides technology for construction, transportation, mining, forestry, energy, logistics, electronics, financing, and electric power generation. It operates through the following segments: Construction Industries, Resource Industries, Energy & Transportation, and Financial Products.

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