Regional VP - Marketing

At Boyd Gaming, we believe in creating unforgettable experiences for our guests. As the Regional VP of Marketing, you will have the opportunity to be a key leader in our dynamic and growing organization. We are seeking a highly motivated and experienced individual to oversee marketing strategies and initiatives for our regional properties. If you are a results-driven professional with a passion for the gaming industry and a proven track record of success, we would love to hear from you. Join our team and be a part of shaping the future of Boyd Gaming.

1. Develop and implement regional marketing strategies for Boyd Gaming properties to drive revenue and increase brand awareness.
2. Lead and manage a team of marketing professionals to execute marketing plans and initiatives.
3. Collaborate with cross-functional teams, including operations, sales, and finance, to ensure cohesive and effective marketing strategies.
4. Analyze market trends and customer insights to identify new opportunities for growth and improvement.
5. Establish and maintain relationships with key stakeholders, including vendors, media partners, and community leaders.
6. Oversee the creation and execution of advertising campaigns, promotions, and events to attract and retain customers.
7. Monitor and track marketing performance metrics and make data-driven decisions to optimize marketing efforts.
8. Stay up-to-date on industry trends and competitor activities to inform future marketing strategies.
9. Manage the regional marketing budget and ensure efficient and effective use of resources.
10. Represent Boyd Gaming at industry events and conferences to promote the company's brand and network with potential partners.
11. Develop and maintain a positive and collaborative work environment within the marketing team.
12. Continuously evaluate and improve marketing processes and procedures to enhance efficiency and effectiveness.

According to JobzMall, the average salary range for a Regional VP - Marketing in Las Vegas, NV, USA is between $110,000 and $170,000 per year. This can vary depending on the specific company, industry, and level of experience of the individual. Other factors such as bonuses, commissions, and benefits may also impact the overall salary.

Boyd Gaming Corporation is an American gaming and hospitality company based in Paradise, Nevada. The company continues to be run by founder Sam Boyd's family under the management of Sam's son, Bill Boyd.