Existing Customer Marketing Manager
As a Barclays Existing Customer Marketing (ECM) Lead, you will be responsible for the strategy, management, customer experience, and performance for Existing Customer Marketing for our retail partners. Maintaining direct relationship with our retail segment leadership and retail partner as well as building and maintaining good, positive relationships with key stakeholders. Developing the strategies to achieve growth targets surrounding onboarding of a new customer, drive benefit reinforcement, product upgrades, and spend initiatives. Managing financial drivers to maximize P&L performance. Being accountable for the strategy, development, management, and optimization.
Proven, significant experience in marketing or partnership
Proven, significant experience of credit card banking industry, with retail experience preferable
Proven track record of marketing business development and setting strategic direction
4+ years of related work experience
Time Management Skills
Data analysis and presentation skills
P&L accountability
Analytical and decision making skills
Prioritizing skills
Attention to detail and accuracy
Verbal and Written Communication
Multi tasker
Flexibility and adaptability
Driven for excellence
problem-solving abilities
According to JobzMall, the average salary range for a Existing Customer Marketing Manager in 745 7th Ave, New York, NY 10019, USA is $70,000 to $97,000. This range may vary depending on the company and experience of the individual.
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Barclays plc is a British multinational investment bank and financial services company, headquartered in London. Apart from investment banking, Barclays is organised into four core businesses: personal banking, corporate banking, wealth management, and investment management.
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