Barclays

Analytics and Digital Marketing Manager

Barclays

745 7th Ave, New York, NY 10019, USA
Full-TimeDepends on ExperienceMid-LevelBachelors
Job Description

Leading the Investment Bank’s integrated analytics reporting across the digital marketing estate, including its global website, social media, paid media, and marketing campaign. Setting the vision for best-in-class analytics reporting across platforms, from analytics strategy to establishment and maintenance of consistent reporting tools. Helping build a best-in-class data and analytics roadmap that obtains both short-term and long-term objectives required to be a center of analytic excellence. Transforming raw data into insights, recommendations, and results with an emphasis on clear storytelling and driving actionable marketing and business recommendations. Helping the business prioritize high ROI enhancements to marketing programs that encourage deeper client interactions and ultimately improve conversion metrics over time.

Where is this job?
This job is located at 745 7th Ave, New York, NY 10019, USA
Job Qualifications
  • Previous experience in marketing analytics and/or digital media at a media agency, creative agency or in-house marketing or analytics

  • Experience with Datorama or similar tools required

  • Experience with Podtrac, Chartable or similar podcast analytics tools preferred

  • Experience with Salesforce Marketing Cloud or similar email marketing program strongly preferred

Required Skills
  • Adobe Analytics

  • Storytelling skills

  • Email Marketing

  • Time Management Skills

  • Datorama

  • Strong quantitative skills

Soft Skills
  • Prioritizing skills

  • Attention to detail and accuracy

  • Verbal and Written Communication

  • Multi tasker

  • Flexibility and adaptability

  • Driven for excellence

  • problem-solving abilities

Compensation

According to JobzMall, the average salary range for a Analytics and Digital Marketing Manager in 745 7th Ave, New York, NY 10019, USA is $67,000 - $125,000. This range can vary depending on the individual's qualifications, experience, and the specific job requirements.

Additional Information
Barclays is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedSeptember 23rd, 2021
Apply BeforeMay 22nd, 2025
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About Barclays

Barclays plc is a British multinational investment bank and financial services company, headquartered in London. Apart from investment banking, Barclays is organised into four core businesses: personal banking, corporate banking, wealth management, and investment management.

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