Brand & Campaigns Manager

Welcome to Aviva! We are a leading insurance company with a strong focus on creating impactful and innovative campaigns to connect with our customers. We are looking for a dynamic and creative Brand & Campaigns Manager to join our team and drive our brand forward. In this role, you will be responsible for developing and executing brand strategies, managing campaigns, and creating engaging content that resonates with our target audience. If you have a passion for marketing, a strategic mindset, and a proven track record of delivering successful campaigns, then we want to hear from you. Join us and be a part of our mission to protect what matters most to our customers.

1. Develop and execute brand strategies that align with the company's vision and goals.
2. Manage all aspects of marketing campaigns, including budgeting, scheduling, and tracking performance.
3. Create compelling and effective marketing content that resonates with our target audience.
4. Collaborate with cross-functional teams to ensure brand consistency across all channels.
5. Stay up-to-date with industry trends and competitor activities to identify opportunities for differentiation.
6. Conduct market research and gather customer insights to inform marketing strategies and messaging.
7. Monitor and analyze campaign metrics to make data-driven decisions and optimize performance.
8. Manage relationships with external agencies and vendors to ensure high-quality deliverables.
9. Plan and execute product launches and other key brand initiatives.
10. Lead and mentor a team of marketing professionals to achieve departmental goals.
11. Collaborate with sales and customer service teams to ensure alignment with brand messaging and customer experience.
12. Represent the company at industry events and conferences to enhance brand visibility.
13. Maintain a strong understanding of the company's products and services to effectively communicate key messages.
14. Uphold brand standards and guidelines across all marketing materials and communications.
15. Continuously evaluate and propose new and innovative marketing strategies to drive brand growth and customer engagement.

According to JobzMall, the average salary range for a Brand & Campaigns Manager in London, UK is between £35,000 and £60,000 per year. This can vary based on the specific industry, company size, and level of experience of the individual. Some high-paying industries for this role in London include advertising, marketing, and media. Additionally, having a higher level of experience and a proven track record of successful campaigns can also lead to a higher salary in this role.

Aviva plc is a British multinational insurance company headquartered in London, United Kingdom. It has about 33 million customers across 16 countries. In the United Kingdom, Aviva is the largest general insurer and a leading life and pensions provider.