
Director, Brand Communications
Are you a creative, strategic thinker with a passion for shaping and driving impactful brand communication strategies? Do you thrive in a fast-paced, dynamic environment where you can make a significant impact on a global scale? AstraZeneca, a leading pharmaceutical company, is seeking a Director of Brand Communications to join our team. In this role, you will be responsible for developing and executing innovative communication plans that support our brand objectives and drive business growth. We are looking for a highly experienced and motivated individual who can lead a team and collaborate with cross-functional partners to deliver exceptional results. If you are a strong leader with a track record of success in brand communications and have a deep understanding of the pharmaceutical industry, we want to hear from you.
- Develop and execute comprehensive brand communication strategies that align with company objectives and drive business growth.
- Lead a team of brand communication professionals to ensure the successful implementation of communication plans.
- Collaborate with cross-functional partners, including marketing, sales, and medical teams, to ensure a cohesive and integrated approach to brand communication.
- Stay updated on industry trends and insights to inform and enhance brand communication strategies.
- Oversee the creation of compelling and impactful messaging and content for various channels, including digital, traditional, and social media.
- Manage the budget for brand communication activities and ensure effective resource allocation.
- Develop and maintain relationships with key stakeholders, including media, opinion leaders, and patient advocacy groups.
- Monitor and analyze brand communication performance metrics and make recommendations for improvement.
- Provide guidance and support to team members, fostering a collaborative and high-performing work culture.
- Stay up-to-date with regulatory guidelines and ensure all brand communication activities are in compliance.
- Represent the brand communication function in internal and external meetings and events.
- Continuously evaluate and adapt brand communication strategies based on market changes and competitive landscape.
- Act as a brand ambassador and maintain a positive brand image through all communication efforts.
Bachelor's Or Master's Degree In Marketing, Communications, Or A Related Field.
Minimum Of 10 Years Experience In Brand Communications, Preferably In The Pharmaceutical Or Healthcare Industry.
Proven Track Record Of Developing And Executing Successful Brand Communication Strategies.
Excellent Leadership And Management Skills, With Experience In Leading A Team And Collaborating With Cross-Functional Teams.
Strong Understanding Of The Pharmaceutical Industry And Regulations, As Well As The Ability To Stay Current On Industry Trends And Best Practices.
Advertising
Social Media
Crisis Management
Budget management
Public Relations
Content development
Marketing Campaigns
brand strategy
Creative Direction
Stakeholder management
brand positioning
Brand Messaging
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Teamwork
Active Listening
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Director, Brand Communications in Gaithersburg, MD, USA is $110,000-$150,000 per year. This may vary depending on the specific industry, company, and level of experience of the individual.
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AstraZeneca plc is a British-Swedish multinational pharmaceutical and biopharmaceutical company.

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