Digital Marketing Specialist – Marketing Automation - Channel

Welcome to Arrow Electronics – a leading technology solutions provider in the ever-evolving world of digital innovation. We are looking for a highly skilled and driven Digital Marketing Specialist with expertise in Marketing Automation and Channel strategies to join our dynamic team. As a key member of our marketing department, you will play a crucial role in driving our digital marketing efforts and maximizing our presence across various channels. If you are passionate about leveraging cutting-edge technologies and strategies to reach and engage target audiences, then we want you on our team!

1. Develop and implement effective digital marketing strategies to increase brand awareness and drive business growth.
2. Utilize marketing automation tools to create, manage, and optimize campaigns across various channels, including email, social media, and website.
3. Collaborate with cross-functional teams to develop and execute targeted campaigns that align with business goals and objectives.
4. Monitor and analyze key metrics to measure the success of digital marketing efforts and make data-driven decisions to improve performance.
5. Stay up-to-date with industry trends and best practices in digital marketing, specifically in the areas of marketing automation and channel strategies.
6. Develop and maintain relationships with key partners and vendors to enhance digital marketing initiatives and drive results.
7. Work closely with the sales team to align digital marketing initiatives with sales goals and objectives.
8. Create and manage digital content, including email newsletters, social media posts, and website content, to engage target audiences and drive conversions.
9. Conduct market research and gather customer insights to inform digital marketing strategies and tactics.
10. Collaborate with the marketing team to create and execute integrated marketing campaigns that incorporate both traditional and digital channels.
11. Manage budgets and allocate resources effectively to achieve digital marketing goals and objectives.
12. Identify and implement new and emerging digital marketing technologies and platforms to enhance overall marketing efforts.
13. Continuously monitor and optimize digital marketing campaigns to ensure maximum ROI and stay ahead of competitors in the digital space.
14. Serve as a subject matter expert on digital marketing, providing guidance and training to colleagues and stakeholders as needed.
15. Represent the company at industry events, conferences, and webinars to showcase our digital marketing capabilities and drive lead generation.

According to JobzMall, the average salary range for a Digital Marketing Specialist – Marketing Automation - Channel in Tlaquepaque, Jalisco, Mexico is between $20,000 and $35,000 USD per year. The salary may vary depending on the specific job requirements, level of experience, and company size. It is important to note that salaries may also be affected by factors such as the current economic climate, industry demand, and individual negotiation skills.

Arrow Electronics, Inc. is a provider of products, services, and solutions to industrial and commercial users of electronic components and enterprise computing solutions . It operates through two segments: Global Components Business and Global Enterprise Computing Solutions.