Are you a strategic thinker with a passion for driving business growth? Do you thrive in a dynamic and fast-paced environment? If so, we have an exciting opportunity for you to join our team as a Senior Marketing Manager at Amgen. As a global biopharmaceutical company, we are dedicated to transforming the lives of patients through innovative medicines. In this role, you will lead the development and execution of marketing strategies for our key products, working closely with cross-functional teams to drive our commercial success. We are seeking a highly motivated and experienced marketing professional who can bring their expertise and leadership skills to our team. If you are ready to take on a new challenge and make a meaningful impact in the healthcare industry, we want to hear from you. Keep reading to learn more about the qualifications and responsibilities for this role.
- Develop and execute strategic marketing plans for key products to drive business growth and meet sales objectives.
- Collaborate with cross-functional teams including sales, medical, and market access to ensure alignment and maximize commercial success.
- Conduct market research and analysis to identify opportunities and inform marketing strategies.
- Develop and manage marketing budgets, ensuring efficient allocation of resources.
- Lead the development and implementation of innovative marketing campaigns and initiatives.
- Monitor and analyze market trends and competitor activities to identify potential risks and opportunities.
- Develop and maintain strong relationships with key stakeholders, including healthcare professionals, patient advocacy groups, and industry partners.
- Utilize data and analytics to measure the effectiveness of marketing strategies and make data-driven decisions.
- Provide guidance and mentorship to junior marketing team members.
- Stay up-to-date on industry trends and best practices, and apply them to continuously improve marketing efforts.
- Represent the company and its products at industry events and conferences.
- Work closely with regulatory and legal teams to ensure compliance with all relevant regulations and guidelines.
- Communicate regularly with senior leadership to provide updates on marketing activities and results.
- Identify and pursue opportunities for business growth and expansion.
- Uphold the company's values and promote a positive and collaborative work environment.
Minimum Of 8 Years Of Experience In Marketing Roles, Preferably In The Pharmaceutical Or Biotechnology Industry.
Bachelor's Degree In Marketing, Business Administration, Or A Related Field.
Proven Track Record Of Developing And Executing Successful Marketing Strategies For New And Existing Products.
Strong Leadership Skills And Experience Managing And Mentoring A Team.
In-Depth Knowledge Of The Drug Development Process And Understanding Of Regulatory And Compliance Requirements In The Pharmaceutical Industry.
Strategic Planning
Project Management
Budget management
Digital Marketing
Brand management
Team Leadership
Market analysis
Campaign development
Product positioning
Competitive intelligence
Data
Creative Problem-Solving
Communication
Conflict Resolution
Leadership
Time management
Interpersonal Skills
creativity
Attention to detail
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Senior Marketing Manager in Washington, DC, USA is $94,000 to $166,000 per year. This range can vary depending on the specific industry, company size, and level of experience. Senior Marketing Managers with more experience and in high-demand industries may earn salaries closer to the higher end of the range. Additionally, factors such as bonuses, commissions, and benefits may also impact the overall salary for this role.
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Amgen Inc. is an American multinational biopharmaceutical company headquartered in Thousand Oaks, California.
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