CXLoyalty (formerly Affinion Group and CUC) is a private company based in Stamford, Connecticut that provides customer engagement and loyalty programs. Affinion designs, markets, and services programs that deal with customer relationships for other businesses. The company says it reaches 250 million consumers in 20 countries. In 2006, Affinion Group was cited by Forbes as number 321 on its list of largest private companies.
In 2016, Affinion reported a worldwide workforce of approximately 3,000. As of March 2015, the company had not reported a profit since 2004. According to its Bloomberg Business profile at the end of 2014, Affinion had about 5,500 marketing partners, 59 million subscribers in membership and insurance services, and 62 million customers for loyalty programs and credit or debit card enhancement services. In 2021, CXLoyalty's Global Loyalty division was acquired by JPMorgan Chase. The remaining Global Customer Engagement division announced a rebranding to Tenerity, Inc. in April 2021.

Affinion Group-Tenerity

PR & Marketing

United States of America

As business, technology, and media has become globalized, so has marketing, advertising, and PR. The ability to reach people is greater than ever, meaning that the opportunity to showcase, promote and sell a product is at an all-time-high. It serves as a conduit between manufacturers and consumers. The marketing landscape has changed dramatically in the past 10 years with the introduction of social media to the field. And to survive the challenges of digital marketing, brands need to keep up with the latest trends. These days, social media is the new arena of digital marketers, as 3.3 billion people are active social media users. Creativity, not conformity, will set successful marketers apart. Careers in advertising, marketing, and PR are genuinely fast-paced and exciting. The general objective of each different area of the industry is to develop and enhance public interest in a brand, organization or product.

Irvine

California

Stamford

Connecticut

5001-10,000 Employees

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