
Strategic Marketing Manager
You will be responsible for managing the B2B marketing strategy for CVS HealthHUB and its products, including defining the target customers, segmentation, value proposition, and marketing strategies, while partnering closely across functions and teams. Acts as a strategic advisor and uses advanced-level marketing skills to contribute to the development of strategic company objectives. Supports and drives a B2B customer- and member-obsessed culture. Maintains brand integrity and ensures the member experience aligns to the brand strategy. Manages competing priorities and dedicates the appropriate attention to each task. Develops comprehensive marketing strategies that support business goals.
7+ years of progressive experience in marketing or a related field
B2B experience
Experience in Agencies, Consulting, Marketing, Brand Management, or Product roles
Vendor Management
Time Management
Presentation skills
Brand management
Data analysis skills
Strategic marketing measurement
Verbal communication
written communication
Adaptability
Detail Oriented and Organized
Multi-tasker
According to JobzMall, the average salary range for a Strategic Marketing Manager in 93 Worcester St, Wellesley, MA 02481, USA is $99,500 to $149,500 per year. This range is based on a variety of factors, such as experience, qualifications, and industry.
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Aetna Inc. is an American managed health care company that sells traditional and consumer directed health care insurance and related services, such as medical, pharmaceutical, dental, behavioral health, long-term care, and disability plans, primarily through employer-paid (fully or partly) insurance and benefit programs, and through Medicare. Since November 28, 2018, the company has been a subsidiary of CVS Health.

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