
Senior Manager- Influencer Marketing Strategy
Are you a passionate and creative individual with a strong understanding of the gaming industry? Do you have a knack for building relationships and creating innovative marketing strategies? If so, we have an exciting opportunity for you! Activision Blizzard is seeking a highly experienced Senior Manager of Influencer Marketing Strategy to join our dynamic team. As the Senior Manager, you will play a crucial role in shaping and executing our influencer marketing strategies for our highly anticipated games. This is a unique opportunity to work with some of the biggest gaming franchises in the world and make a significant impact in the industry. If you have a proven track record of driving successful influencer campaigns and a deep understanding of the influencer landscape, we want to hear from you!
- Develop and execute influencer marketing strategies for Activision Blizzard's gaming franchises.
- Build and maintain relationships with key influencers in the gaming industry.
- Collaborate with cross-functional teams to identify and prioritize influencer partnerships for upcoming game releases.
- Create and manage budgets for influencer marketing campaigns.
- Monitor and analyze influencer campaign performance, providing insights and recommendations for future campaigns.
- Stay up-to-date on industry trends and emerging influencer platforms to inform strategy and approach.
- Negotiate and manage contracts with influencers, ensuring alignment with company values and goals.
- Work closely with brand and product marketing teams to integrate influencer partnerships into overall marketing plans.
- Develop and maintain a network of influencer agencies and talent managers.
- Identify and secure opportunities for influencer collaborations and activations at industry events and conventions.
- Lead and mentor a team of influencer marketing professionals, providing guidance and support in their day-to-day tasks.
- Represent Activision Blizzard in industry events and conferences to showcase our influencer marketing strategies and success stories.
Extensive Experience In Influencer Marketing: The Ideal Candidate Should Have At Least 5 Years Of Experience In Developing And Executing Successful Influencer Marketing Campaigns In The Gaming Industry.
In-Depth Knowledge Of The Gaming Industry: A Strong Understanding Of The Gaming Landscape, Including Key Trends, Players, And Platforms, Is Crucial For This Role. The Candidate Should Have A Proven Track Record Of Leveraging This Knowledge To Drive Successful Influencer Marketing Strategies.
Strategic Thinker: The Senior Manager Should Possess Strong Strategic Thinking Skills, With The Ability To Develop And Implement Long-Term Influencer Marketing Plans That Align With The Company's Overall Marketing Objectives.
Excellent Communication And Relationship Building Skills: This Role Requires Strong Communication And Relationship Building Skills To Effectively Collaborate With Influencers, Internal Teams, And External Partners.
Data-Driven And Analytical: The Candidate Should Be Highly Analytical And Have Experience Using Data To Inform Influencer Selection, Campaign Optimization, And Reporting. Proficiency In Social Media Analytics Tools And Platforms Is Preferred.
Strategic Planning
Data Analysis
Negotiation
Budget management
Content Creation
Relationship Management
Social media management
Market analysis
Brand Development
Campaign execution
Influencer Partnerships
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Teamwork
Active Listening
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Senior Manager- Influencer Marketing Strategy in Santa Monica, CA, USA is between $90,000 and $130,000 per year. This may vary depending on the specific company, industry, and level of experience of the individual.
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Activision Blizzard, Inc. is an American video game holding company based in Santa Monica, California.

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