Product Marketing Manager

At Activision Blizzard, we are dedicated to creating and publishing the world's best interactive entertainment experiences. As a Product Marketing Manager, you will play a crucial role in driving the success of our games and reaching our target audience. With your expertise and passion for gaming, you will lead the development and execution of marketing strategies that will elevate our products and engage players around the globe. We are seeking a highly motivated and creative individual with a deep understanding of the gaming industry and a proven track record of delivering successful marketing campaigns. If you are ready to take on a dynamic and exciting role in a fast-paced environment, we want to hear from you!

1. Develop and execute marketing strategies to promote Activision Blizzard's games and reach target audience.
2. Lead the development of marketing plans and campaigns that align with company goals and objectives.
3. Conduct market research to identify key trends and insights in the gaming industry.
4. Collaborate with cross-functional teams to ensure consistency and alignment of messaging across all marketing channels.
5. Create compelling and innovative marketing materials, including trailers, social media content, and promotional assets.
6. Monitor and analyze campaign performance, providing recommendations for optimization and future campaigns.
7. Develop and maintain relationships with external partners and vendors to support marketing initiatives.
8. Stay up-to-date with industry trends, competitors, and emerging technologies to inform marketing strategies.
9. Collaborate with product teams to provide insights and recommendations for product development based on market research and player feedback.
10. Manage marketing budgets and ensure efficient and effective use of resources.
11. Serve as a brand ambassador for Activision Blizzard and uphold the company's values and standards.
12. Mentor and guide junior marketing team members to foster growth and development within the team.
13. Represent the company at industry events and conferences to network and stay informed about industry developments.
14. Continuously evaluate and improve marketing processes and strategies to drive optimal results.
15. Communicate regularly with senior management to provide updates on marketing initiatives and campaign performance.

According to JobzMall, the average salary range for a Product Marketing Manager in Santa Monica, CA, USA is $87,000 - $148,000 per year. However, this can vary based on factors such as experience, industry, and company size. Some companies may offer higher salaries for this role, while others may offer lower salaries. It is recommended to research specific companies and their salary ranges for this role in Santa Monica for a more accurate estimate.

Activision Blizzard, Inc. is an American video game holding company based in Santa Monica, California.