WarnerMedia

Director, Audience Measurement

WarnerMedia

New York, NY, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Welcome to WarnerMedia, where we are committed to delivering premium content to our global audience. As the Director of Audience Measurement, you will play a crucial role in driving data-driven decisions and strategic insights for our company. We are looking for a highly skilled and experienced leader to join our dynamic team and elevate our audience measurement capabilities. If you are passionate about understanding audience behavior and using data to inform business strategy, then we want to hear from you.

  1. Develop and implement a comprehensive audience measurement strategy for WarnerMedia, taking into account various platforms and regions.
  2. Utilize various audience measurement tools and methodologies to gather and analyze data on audience behavior and preferences.
  3. Provide actionable insights and recommendations to senior leadership and key stakeholders to inform business strategy and decision-making.
  4. Collaborate with cross-functional teams, including content, marketing, and advertising, to ensure audience measurement is integrated into all aspects of the company's operations.
  5. Stay up-to-date with industry trends and advancements in audience measurement techniques to continuously improve and innovate our approach.
  6. Lead a team of analysts and data experts to ensure accurate and timely delivery of audience measurement data and insights.
  7. Establish and maintain relationships with external partners and vendors to enhance audience measurement capabilities.
  8. Communicate complex data and insights in a clear and concise manner to non-technical stakeholders, including executives and content creators.
  9. Develop and monitor key performance indicators (KPIs) to track the effectiveness of audience measurement efforts and make adjustments as needed.
  10. Ensure compliance with data privacy and security regulations in all audience measurement activities.
Where is this job?
This job is located at New York, NY, USA
Job Qualifications
  • Bachelor's Or Master's Degree In Business, Marketing, Or A Related Field.

  • Minimum Of 8-10 Years Of Experience In Audience Measurement, Preferably In The Media Or Entertainment Industry.

  • Strong Analytical Skills And Proficiency In Data Analysis Tools Such As Nielsen, Comscore, And Adobe Analytics.

  • Proven Track Record Of Developing And Implementing Successful Audience Measurement Strategies And Initiatives.

  • Excellent Communication And Leadership Skills, With The Ability To Effectively Manage A Team And Collaborate With Cross-Functional Stakeholders.

Required Skills
  • Strategic Planning

  • Data Analysis

  • Market Research

  • Budget management

  • Audience segmentation

  • Statistical modeling

  • Digital Analytics

  • consumer insights

  • Content optimization

  • Media Reporting

  • Advertising Effectiveness

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Critical thinking

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Director, Audience Measurement in New York, NY, USA is between $130,000 and $200,000 per year. However, this can vary depending on factors such as the industry, company size, and level of experience. Some organizations may offer additional benefits such as bonuses, stock options, and other perks that can increase the overall compensation package.

Additional Information
WarnerMedia is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedMarch 17th, 2025
Apply BeforeJune 9th, 2026
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About WarnerMedia

Warner Media, LLC is an American multinational mass media and entertainment conglomerate owned by AT&T and headquartered in New York City. It was originally formed in 1990 as Time Warner, from the merger of Time Inc. and Warner Communications.

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