Are you a savvy wordsmith with a passion for storytelling and a knack for crafting compelling content? Do you have a deep understanding of brand voice and a strategic mindset when it comes to content creation? Warby Parker is seeking a Content Strategist to join our team and play a crucial role in shaping our brand's narrative. As a member of our creative team, you will have the opportunity to use your skills and expertise to create engaging content that resonates with our customers and drives business results. If you are a creative thinker with a strong eye for detail and a love for all things content, we want to hear from you!
- Develop and execute content strategies that align with Warby Parker's brand voice and overall marketing objectives.
- Collaborate with cross-functional teams, including marketing, design, and product, to understand business needs and create content that supports them.
- Conduct thorough research and stay up-to-date with industry trends to inform content strategy and ensure it remains relevant and impactful.
- Write and edit engaging and high-quality content for various platforms, including website, blog, social media, email marketing, and more.
- Ensure all content is consistent with brand guidelines, tone, and messaging.
- Manage and maintain a content calendar to ensure timely delivery of content and alignment with marketing campaigns and initiatives.
- Monitor and analyze content performance metrics to continuously improve and optimize content strategy.
- Stay informed about the competitive landscape and identify opportunities for differentiation and growth through content.
- Stay updated on SEO best practices and incorporate them into content creation to drive organic traffic.
- Stay organized and meet deadlines in a fast-paced, deadline-driven environment.
Excellent Written And Verbal Communication Skills: A Content Strategist At Warby Parker Must Have Strong Writing And Speaking Abilities In Order To Effectively Convey The Brand's Messaging And Tone Through Various Mediums.
Experience In Creating And Implementing Content Strategies: The Ideal Candidate Should Have Prior Experience In Developing And Executing Successful Content Strategies, With A Strong Understanding Of Target Audiences And Market Trends.
Knowledge Of Digital And Social Media Platforms: In Today's Digital World, A Content Strategist Must Be Well-Versed In The Latest Digital And Social Media Trends And Platforms, In Order To Effectively Reach And Engage With Customers.
Creative Thinking And Problem-Solving Skills: Content Strategists At Warby Parker Should Have A Creative Mindset And The Ability To Think Outside The Box In Order To Come Up With Innovative And Engaging Content Ideas.
Passion For The Warby Parker Brand And Mission: As A Socially Conscious Company, Warby Parker Looks For Candidates Who Are Passionate About Their Brand And Mission Of Providing Affordable, Stylish Eyewear To Those In Need. A Content Strategist Should Embody This Passion And Be Able To Effectively Convey It Through Their Work.
Research
Project Management
Social Media
User Experience
Writing
Editing
Visual design
Content Creation
SEO
Analytics
Branding
storytelling
Audience
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Problem Solving
Time management
creativity
Attention to detail
Teamwork
Adaptability
According to JobzMall, the average salary range for a Content Strategist in Phoenix, AZ, USA is between $55,000 to $85,000 per year. This may vary depending on factors such as the size of the company, the experience and skills of the candidate, and the specific industry or field the content strategist is working in. It is important to note that this is an average range and some content strategists may earn more or less than this amount.
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Warby Parker is an American online retailer of prescription glasses, contact lenses, and sunglasses, based in New York City. Warby Parker was founded as primarily online retailer, but now sells primarily through approximately 160 physical retail store locations across the U.S. and Canada.
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