
Senior Manager, Customer Strategy & Owned Media Activation
Welcome to Walgreens, where we are dedicated to helping people live healthier and happier lives. We are currently seeking a passionate and experienced Senior Manager to join our Customer Strategy & Owned Media Activation team. As a leader in this role, you will have the opportunity to drive growth and engagement through data-driven insights and strategic planning. You will be responsible for developing and executing customer-centric strategies across our owned media platforms, including our website, app, and loyalty program. This is an exciting opportunity to make a significant impact on the customer experience at one of the largest retail pharmacy companies in the United States. If you have a strong background in customer strategy, data analytics, and digital media activation, we encourage you to apply and join our dynamic team!
- Develop and execute customer-centric strategies across owned media platforms such as website, app, and loyalty program.
- Drive growth and engagement through data-driven insights and strategic planning.
- Utilize customer data and analytics to identify trends and opportunities for improving the customer experience.
- Collaborate with cross-functional teams to ensure alignment and consistency in customer strategy and messaging.
- Lead and mentor a team of analysts and strategists to deliver high-quality work and achieve team goals.
- Continuously monitor and analyze customer behavior and market trends to inform future strategies.
- Develop and maintain strong relationships with internal stakeholders and external partners to drive successful execution of initiatives.
- Oversee the development and execution of marketing campaigns across owned media channels.
- Manage budgets and resources effectively to achieve business goals and maximize ROI.
- Stay updated on industry trends, best practices, and emerging technologies to continually improve and innovate customer strategy.
- Contribute to overall business strategy and provide insights and recommendations for improvement.
- Ensure compliance with company policies and procedures, as well as industry regulations.
- Represent the company and promote its values and mission to internal and external stakeholders.
- Foster a positive and collaborative work environment that encourages creativity, growth, and innovation.
Minimum Of 8-10 Years Of Experience In Customer Strategy And Owned Media Activation, Preferably In A Retail Or Consumer Goods Industry.
Strong Leadership Skills With A Proven Track Record Of Managing And Developing High-Performing Teams.
In-Depth Understanding Of Customer Behavior And Market Trends, With The Ability To Develop And Execute Strategies To Drive Customer Engagement And Loyalty.
Extensive Experience In Developing And Implementing Owned Media Activation Plans, Including Social Media, Email Marketing, And Loyalty Programs.
Excellent Analytical And Problem-Solving Skills, With The Ability To Use Data And Insights To Make Informed Business Decisions And Drive Measurable Results.
Strategic Planning
Project Management
Data Analysis
Budget management
Content Creation
Digital Marketing
Relationship Building
Brand management
Marketing Analytics
Customer segmentation
Campaign optimization
Customer Experience
Communication
Conflict Resolution
Leadership
Time management
creativity
Organization
flexibility
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Senior Manager, Customer Strategy & Owned Media Activation in Deerfield, IL, USA is between $136,000 to $161,000 per year. This salary range can vary depending on factors such as the size and industry of the company, the candidate's level of experience and qualifications, and the level of responsibility and impact of the role within the organization.
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Walgreen Company or simply Walgreens is an American company that operates as the second-largest pharmacy store chain in the United States behind CVS Health. It specializes in filling prescriptions, health and wellness products, health information, and photo services.

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