
Alternance Bac+4/5 - Marketing Digital - H/F
Are you ready to kickstart your career in the fast-paced world of digital marketing? Look no further than the Alternance Bac+4/5 - Marketing Digital opportunity at Volvo Group! We are seeking a highly motivated and dynamic individual to join our team and gain hands-on experience in the exciting field of digital marketing. As a member of our team, you will have the opportunity to work with cutting-edge technologies and contribute to the overall success of our global brand. If you have a passion for all things digital and meet the required qualifications, we want to hear from you!
- Develop and implement digital marketing strategies to increase brand awareness and drive sales for the Volvo Group.
- Conduct market research and analyze data to identify target audiences and optimize digital campaigns.
- Collaborate with cross-functional teams to create engaging and effective digital content, including social media posts, email campaigns, and website updates.
- Monitor and report on key performance metrics to track the success of digital marketing efforts.
- Stay up-to-date with industry trends and competitive landscape to identify new opportunities for growth.
- Utilize various digital marketing tools and platforms to execute campaigns, including Google Analytics, AdWords, and social media management tools.
- Provide support for website maintenance, SEO optimization, and user experience enhancements.
- Assist in the planning and execution of digital events and webinars.
- Communicate with internal and external stakeholders to ensure alignment and consistency in messaging and branding.
- Collaborate with the marketing team to develop and implement innovative digital marketing initiatives.
- Take ownership of assigned projects and meet deadlines in a fast-paced, deadline-driven environment.
- Continuously seek ways to improve and optimize digital marketing strategies for maximum impact.
- Contribute to the overall success of the Volvo Group by actively participating in team meetings and sharing ideas and insights.
- Act as a brand ambassador for the Volvo Group, representing the company in a positive and professional manner.
Bachelor's Degree In Marketing, Digital Marketing, Or A Related Field.
Master's Degree In Marketing Or Digital Marketing.
Minimum Of 2-3 Years Experience In Digital Marketing, Preferably In The Automotive Industry.
Strong Knowledge Of Digital Marketing Strategies And Tools, Including Seo/Sem, Social Media, Email Marketing, And Web Analytics.
Excellent Communication And Project Management Skills, With The Ability To Work In A Fast-Paced And Dynamic Environment.
Social Media
Data Analysis
Market Research
Lead Generation
Campaign Management
Content Creation
Digital Marketing
SEO
SEM
Branding
Mobile Marketing
Email Marketing
Communication
Conflict Resolution
Leadership
Time management
Interpersonal Skills
creativity
flexibility
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Alternance Bac+4/5 - Marketing Digital - H/F in Lyon, France is between €35,000 and €45,000 per year. However, salaries may vary depending on factors such as the company, location, experience, and skills of the individual. As an intern, the salary may be lower than the average range.
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Volvo AB designs, manufactures and markets commercial vehicles. It operates through the following business areas: Construction Equipment, Buses, Volvo Penta, Governmental Sales, and Volvo Financial Services.

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