
Marketing Manager, Customer Retention
We are searching for a Marketing Manager with experience working with a mobile channel (push notifications, in-app messages, SMS). This role will primarily support planning and execution of retention campaigns across our mobile channel and also support additional organic channels (e.g. onsite/in product placements) for the CBS All Access marketing team. We’re looking for someone who is passionate about media, has strong analytical skills and is interested in working in a dynamic, fast paced environment. Own programming of additional onsite organic placements and orchestrate said channels across all marketing partners to make sure the plan is properly executed. Own programming of additional onsite organic placements and orchestrate said channels across all marketing partners to make sure the plan is properly executed.
4+ years of experience managing mobile and/or organic marketing channels required
Subscription product experience preferred
In-depth understanding of AB/MVT testing required
Experience tracking and reporting on engagement KPIs for mobile marketing marketing channels required
Ability to multi-task and adapt to a challenging, fast-paced environment of multiple priorities
Experience working in the entertainment industry a plus
Time Management
Presentation skills
AB/MVT testing
Data analysis and reporting skills
Process Improvement
Communication Skills
Adaptability
Results-Driven
Multi-tasker
According to JobzMall, the average salary range for a Marketing Manager, Customer Retention in 1515 Broadway, New York, NY 10003, USA is between $50,000 and $125,000 per year. This is an average based on the salaries of current job postings for this position. The exact salary for this position will be determined by the experience and qualifications of the individual candidate.
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Viacom CBS Inc. is an American multinational mass media conglomerate company with interests primarily in film and television. It is currently the world's ninth largest media company in terms of revenue, and has headquarters in New York City. Viacom bought CBS, its former parent company. They split again in 2006, and then merged in 2019 to become ViacomCBS, which had been their name for three years until in February 2022 when they changed their name to Paramount Global.

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